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Вернуться к Digital Media and Marketing Principles

Отзывы учащихся о курсе Digital Media and Marketing Principles от партнера Иллинойсский университет в Урбане-Шампейне

Оценки: 2,679

О курсе

The Digital Revolution has led to a titanic shift in the landscape of marketing communications, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment. You will be able to: - Examine marketing as a process of highly strategic communication - Understand the impacts of digital media and information technologies on communication and marketing - Develop a conceptual understanding of several digital marketing strategies - Consider the rise of exciting new technologies, such as AI, Internet of Things, and Mix Reality, as new tools for digital marketing This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into the program and explore how your Coursera work can be leveraged if accepted into a degree program at

Лучшие рецензии


1 сент. 2019 г.

The course gives a introductory insight into the digital marketing. It'll enable the students of this course to introduce themselves to world of digital marketing. Thanks for this amazing course.


24 янв. 2021 г.

Anyone interested in online business, e-commerce or marketing must take this course. Provides great insights on simple strategies that media uses on a daily basis to build customer relationship.

Фильтр по:

201–225 из 636 отзывов о курсе Digital Media and Marketing Principles

автор: Cesar S

15 авг. 2020 г.

Excellent course to start in Digital Marketing.

автор: shruti s c

13 мая 2020 г.

i am not able to get my certificate please help

автор: Tomomasa A

29 мар. 2016 г.

I could understand various "Digital Marketing".

автор: Ali H

5 мая 2021 г.

was an amazing experience can't wait for more.

автор: Tumisang P

10 нояб. 2020 г.

i have learnt things i did not know. thank you

автор: AMAN S C

22 мая 2020 г.

good series but need some creativity in videos

автор: Kanika B

19 сент. 2020 г.

this helped me in learning so many new things

автор: Omar S O

11 мар. 2019 г.

I loved it! I highly and deeply recommend it!

автор: Mahesh V

22 апр. 2018 г.

The course is very good on digital landscape.

автор: Eshraga E

16 нояб. 2021 г.

دورة مفيدة بكل المقاييس افخورة بأنني اجتزتها

автор: Shrejus P

20 авг. 2020 г.

very interesting and knowledgeable course...

автор: Ishan K

1 июня 2020 г.

i get to learn a lot about digital marketing

автор: Warawut G

5 апр. 2022 г.

Thank you for The Digital Marketing course.

автор: Liu X

24 сент. 2020 г.

Excellent professor! Thank you sooom much!!

автор: Maria R L P

28 сент. 2021 г.

The best course of marketing i ever took!

автор: Deleted A

7 сент. 2020 г.

very interesting and enlightening course

автор: Md A R S

6 сент. 2020 г.

learn cool things about Digital Media :)

автор: Annette A

16 авг. 2020 г.

Key points well emphasized learned a lot


15 нояб. 2020 г.

Good course. Go for it.😍👍👍👍👍👍👍👍

автор: Oscar C

16 апр. 2020 г.

Great teacher, materials and resources.


10 апр. 2020 г.

The course is very simple and valuable.

автор: Christian M N

29 сент. 2020 г.


Really in the digital strategy.

автор: Podshivalova I

10 авг. 2020 г.

Very interesting and structured course

автор: Hailemariam K G

18 мая 2019 г.

I have learned a lot from this course!

автор: Vicha R B

23 мая 2018 г.

very fun learning digitally. thank you