Chevron Left
Вернуться к Digital Media and Marketing Principles

Отзывы учащихся о курсе Digital Media and Marketing Principles от партнера Иллинойсский университет в Урбане-Шампейне

Оценки: 2,679

О курсе

The Digital Revolution has led to a titanic shift in the landscape of marketing communications, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment. You will be able to: - Examine marketing as a process of highly strategic communication - Understand the impacts of digital media and information technologies on communication and marketing - Develop a conceptual understanding of several digital marketing strategies - Consider the rise of exciting new technologies, such as AI, Internet of Things, and Mix Reality, as new tools for digital marketing This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into the program and explore how your Coursera work can be leveraged if accepted into a degree program at

Лучшие рецензии


1 сент. 2019 г.

The course gives a introductory insight into the digital marketing. It'll enable the students of this course to introduce themselves to world of digital marketing. Thanks for this amazing course.


24 янв. 2021 г.

Anyone interested in online business, e-commerce or marketing must take this course. Provides great insights on simple strategies that media uses on a daily basis to build customer relationship.

Фильтр по:

176–200 из 636 отзывов о курсе Digital Media and Marketing Principles

автор: Md. N H

28 июня 2020 г.

Very efficient course on digital media and marketing principles.

автор: Ilya K

23 окт. 2020 г.

Great course and Prof. Mike Yao, very beneficial. Thanks a lot!

автор: Namaa A M

11 февр. 2016 г.

Great course with in depth knowledge and up to date information

автор: Zachary H

25 нояб. 2020 г.

this was an amazing course. no one will regret this experience

автор: Abhay m

27 сент. 2019 г.

This course is really helpful in my upcoming corporate carrier

автор: DongHyeonAndrewYi

24 сент. 2015 г.

So informative & useful courses. also encouraging me to study!

автор: Kaushiki S

21 июня 2020 г.

Highly informative and wonderful set of knowledge. Thank you!

автор: Abhinav R P V

9 июня 2016 г.

Well designed course.Really very interesting course.Thank You

автор: Sumair N B

11 дек. 2019 г.

This course is very informative and very well sorted by Mike

автор: Pramosh d

25 авг. 2020 г.

I got more knowledge about digital marketing thank you 🙏🏻

автор: Faris C

11 нояб. 2020 г.

Well planned course structure, very effective trainer ....

автор: Tan E S

23 сент. 2020 г.

Well explained & course materials provided are up-to-date.

автор: neha l

25 янв. 2017 г.

Amazing techniques, makes learning new concepts very easy

автор: Jen P

15 нояб. 2020 г.

Very up-to-date info and appropriate learning materials!

автор: ANTONIO G B

13 июля 2020 г.

I learned a lot from this course. Very useful. Thank you

автор: Suku M

10 июня 2018 г.

A great introduction to the digital advertising world.

автор: Jingjing L

27 дек. 2015 г.

Good introduction to the digital marketing landscape!

автор: Beatriz B

17 июня 2018 г.

Very interesting course, with up-to -date materials.

автор: Wendy J

15 сент. 2019 г.

Exceptional course led by an outstanding professor!

автор: L A

31 авг. 2020 г.

This course has been interesting and informative.

автор: MISHIKA T

28 авг. 2020 г.

Got to learn new concepts about digital marketing

автор: Darceuil D

23 авг. 2020 г.

Extremely informative with practical information.

автор: Mahika P

11 июня 2020 г.

I have learning many new things from this course

автор: Vaibhav K

1 нояб. 2019 г.

helped me a lot to learn and increase my skills.

автор: Fabian P

7 нояб. 2018 г.

good course with a lot of communication details.