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Отзывы учащихся о курсе The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy от партнера Школа бизнеса ESSEC

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Оценки: 935

О курсе

With a fixed capacity, a highly disposable product and high fixed costs, hotels are a natural candidate for the application of revenue management. Originally developed by the airlines in the 1970s, these analytics-based techniques help predict consumer behavior at the hotel’s market level so that the hotel can sell each room each night at the optimum price. With modern-day rising acquisition costs and distribution complexities, revenue management techniques have increasingly been adopted by both small and large hotel companies, making a comprehensive understanding of segmentation, forecasting and pricing an essential requirement for today’s hospitality professionals. The purpose of this course is to provide a core understanding of the fundamentals of revenue management, which ties into the larger picture of revenue strategy. The course is structured to provide an insightful look into Revenue Management. Created in conjunction with Duetto, this course is hosted by a group of revenue management leaders in both theory and with hands-on experience at properties around the world. Upon completion of the course students should be empowered with industry best practices, which can be applied across the vast diversification the hotel industry to empower those to optimize profits. Duetto delivers powerful revenue strategy solutions to the world’s leading hotels and casinos, combining unparalleled expertise with world-class cloud-based technology. Acknowledgement: Bela Nagy, Agnes Roquefort , Jonathon Liu, Frederic Toitot, Pierrick La Masne, Markus Keller - ACCOR Simone Truscello - ACE HOTELS. Richard Valtr - MEWS SYSTEM. Jean-Luc Chrétien - FAST BOOKING. Jeannette Ho - FAIRMONT RAFFLES HOTELS & RESORTS. Chinmai Sharma - TAJ HOTEL & RESORTS. Cindy Estis Green - KALIBRI LABS. Jason Thielbar - RED LION. Christopher Cooper - ROCCO FORTE. Rom Hendler - SANDS. Rafi Rejerano - AB Hotels. Riko Van Santen - KEMPINKI HOTELS & RESORTS. Vinod Sukhija - BANYAN TREE HOTELS & RESORTS. Olivier Flement - WALT DISNEY COMPANY. Cidalia Pinto Coehlo - LOUVRE HOTELS. Trevor Stuart-Hill - REVENUE MATTERS. Vincent Cusma, Marco Benvenuti, Eric Stoessel, Gayle Ehrean, Nevin Reed - DUETTO. Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (IMAGE-IN), Gregory Halidy (TRIPLAY)...

Лучшие рецензии

YZ

31 июля 2017 г.

very useful and rich with it content , the complimentary reading is awesome and indeed needed

the final exam is a bit hard , i do recommend it for people who are seeking knowledge in RM

DT

30 апр. 2022 г.

I have been working in the hospitality industry for around 3 years. I found a lot of useful knowledge in the course. It is practical and informative. Highly recommend the course.

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51–75 из 229 отзывов о курсе The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

автор: Ilija S

29 янв. 2017 г.

Excellent course that introduces you into the world of Revenue management! I suggest it to any beginner!

автор: Naval B

26 мар. 2021 г.

Best teachers, explanation of topics and well versed videos to make you understand the topics better.

автор: wendy j

3 янв. 2021 г.

Found the course to be very informative and able to view and listen to course lectures from anywhere

автор: Haider S

23 янв. 2020 г.

This course gives the proper knowledge of Revenue. We can feel what mean of Revenue Management is.

автор: Sudesh L

10 янв. 2022 г.

This is really a fundamental for anyone who interests in revenue management. A lot can be learnt.

автор: Vinay M T

10 апр. 2019 г.

Its a great learning platform who is keen in excelling their learning in today's mechanical life

автор: Deleted A

16 апр. 2020 г.

One of the best module and the topics were presented in a very interesting manner. Thank you.

автор: Deleted A

1 мая 2020 г.

Good source of knowledge and it has helped me immensely to learn about revenue management

автор: khalid b

26 дек. 2018 г.

VERY GERAT COURSE , RECOMMENDED FOR EVERYONE LOOKING TO KNOW DEEP ABOUT REVENVU MANAGMENT

автор: Mohareb S

19 дек. 2015 г.

Excellent course for hospitality professionals who want to learn about revenue management

автор: Vaseem M

15 окт. 2017 г.

back ground display or slides, during the session was not clearly visible to read

автор: Gonçalo D

28 июля 2019 г.

Very insightful and interesting. Definitely will recommend this course to other!

автор: Akshay K

19 июня 2020 г.

Excellent Material with excellent explanation of the concepts and terminologies

автор: DODO J

15 апр. 2020 г.

j'ai vraiment adoré ce cours surtout l'examen final....merci aux professeurs.

автор: Xenia W

24 сент. 2020 г.

I absolutley enjoyed this course! Looking forward to expanding my knowledge!

автор: Manomay V

3 апр. 2021 г.

very Importent for every hotel management student to go through this course

автор: Markus T

6 апр. 2016 г.

Thank you for establishing such a ground and base establishing course <3

автор: Daniela B

5 февр. 2016 г.

Great introduction to the hospitality business revenue management basics

автор: YaSy

16 мар. 2019 г.

Was actually pretty interesting and the teacher was really good. Thanks

автор: Sanjay P

2 июня 2020 г.

This was very much useful and I have got too much learning from this.

автор: Saurabh D

10 июня 2020 г.

Quite comprehensive for Fundamentals. Thank you all for this course.

автор: Jesus G

22 мая 2017 г.

Great course as a refresher or for someone just getting into revmgt

автор: Diemacher

12 янв. 2016 г.

Very nice overview of the major revenue issues facing hotels today

автор: Cheyma M E B

7 окт. 2019 г.

Well structured and the speakers have a great educational method!

автор: Mohamed M

29 мая 2020 г.

Wonderful course and very useful, it will help me in my career.