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Вернуться к The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

Отзывы учащихся о курсе The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy от партнера Школа бизнеса ESSEC

Оценки: 935

О курсе

With a fixed capacity, a highly disposable product and high fixed costs, hotels are a natural candidate for the application of revenue management. Originally developed by the airlines in the 1970s, these analytics-based techniques help predict consumer behavior at the hotel’s market level so that the hotel can sell each room each night at the optimum price. With modern-day rising acquisition costs and distribution complexities, revenue management techniques have increasingly been adopted by both small and large hotel companies, making a comprehensive understanding of segmentation, forecasting and pricing an essential requirement for today’s hospitality professionals. The purpose of this course is to provide a core understanding of the fundamentals of revenue management, which ties into the larger picture of revenue strategy. The course is structured to provide an insightful look into Revenue Management. Created in conjunction with Duetto, this course is hosted by a group of revenue management leaders in both theory and with hands-on experience at properties around the world. Upon completion of the course students should be empowered with industry best practices, which can be applied across the vast diversification the hotel industry to empower those to optimize profits. Duetto delivers powerful revenue strategy solutions to the world’s leading hotels and casinos, combining unparalleled expertise with world-class cloud-based technology. Acknowledgement: Bela Nagy, Agnes Roquefort , Jonathon Liu, Frederic Toitot, Pierrick La Masne, Markus Keller - ACCOR Simone Truscello - ACE HOTELS. Richard Valtr - MEWS SYSTEM. Jean-Luc Chrétien - FAST BOOKING. Jeannette Ho - FAIRMONT RAFFLES HOTELS & RESORTS. Chinmai Sharma - TAJ HOTEL & RESORTS. Cindy Estis Green - KALIBRI LABS. Jason Thielbar - RED LION. Christopher Cooper - ROCCO FORTE. Rom Hendler - SANDS. Rafi Rejerano - AB Hotels. Riko Van Santen - KEMPINKI HOTELS & RESORTS. Vinod Sukhija - BANYAN TREE HOTELS & RESORTS. Olivier Flement - WALT DISNEY COMPANY. Cidalia Pinto Coehlo - LOUVRE HOTELS. Trevor Stuart-Hill - REVENUE MATTERS. Vincent Cusma, Marco Benvenuti, Eric Stoessel, Gayle Ehrean, Nevin Reed - DUETTO. Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (IMAGE-IN), Gregory Halidy (TRIPLAY)...

Лучшие рецензии


31 июля 2017 г.

very useful and rich with it content , the complimentary reading is awesome and indeed needed

the final exam is a bit hard , i do recommend it for people who are seeking knowledge in RM


30 апр. 2022 г.

I have been working in the hospitality industry for around 3 years. I found a lot of useful knowledge in the course. It is practical and informative. Highly recommend the course.

Фильтр по:

76–100 из 229 отзывов о курсе The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

автор: Marta V

30 апр. 2020 г.

Excelente curso. Interesante y muy completo. Recomendable 100%.

автор: Ramin Z

3 февр. 2019 г.

very good course to learn the basics of the revenue management

автор: Arpit M

18 июня 2017 г.

Wonderful Course for Hotel Revenue Manager, i really loved it.

автор: Hermine M

11 мая 2017 г.

very useful, very knowledgeable and with good lecturer! thanks

автор: Sushant S

8 мая 2017 г.

A great method to learn new and upgrade existing experience.

автор: Nam P

11 окт. 2021 г.

The best course of pursuing the path of becoming Hotel GM!!

автор: Mikol B

27 дек. 2020 г.

Great way in improving my knowledge about hotel operations.

автор: Firoz K

5 авг. 2020 г.

It was very awesome training & helpful for upcoming days.

автор: Evans A

1 нояб. 2020 г.

The training is very insightful, trendy and Relevant

автор: Claudia C

2 июня 2017 г.

Very cool, just missing some practical exercises

автор: Quang V

8 апр. 2016 г.

Very useful. Thank you so much for this course.

автор: Olivier L

30 мар. 2016 г.

Excellent course material with gradual approach

автор: Camila L B

27 дек. 2020 г.

This course is professional level. I recommend

автор: Bich T

7 июня 2020 г.

Super precise and full of pratical information

автор: Olina S

28 авг. 2020 г.

Very informative course. Great for beginners.

автор: Afag S

14 мая 2020 г.

So clear, so cognitive, so productive course!

автор: Meng F

24 окт. 2020 г.

Really useful. The final exam is not easy.

автор: Hubert A

19 июля 2017 г.

Very instructive for a first course in RM

автор: Marcelo B

22 февр. 2016 г.

Great content, valuable insights. Thanks!

автор: Sergio

9 июня 2018 г.

Very good, enjoyed very much this course

автор: sam m

14 июня 2021 г.


should have done this Earlier

автор: Parv s

12 мая 2020 г.

amazing output thank you so much guys.

автор: Xavier S

2 сент. 2017 г.

Excellent course, very comprehensive

автор: Regulthafus C T A

25 апр. 2021 г.

Thank you, I love the course.

автор: Domingo M

19 апр. 2020 г.

Outstandig course! Thank you!