I really wanted to love this course. The video content offers a few tiny pearls of wisdom, but I gather that you could just read the book called Contagion and get exactly the same content without spending $100. Apprehensive about other Coursera offerings now.

The course provides very useful insights and tips, and is very relevant for marketers who wish to better reach out to their prospective customers. It would be great if there were some practical hands on exercises that cements the concepts taught in this course.

Siendo alguien muy práctica, considero este curso muy completo, con los conceptos necesarios y el análisis concentrado de cómo funciona el contenido viral, para la posterior creación propia del mismo. Aplicando cada uno de los conocimientos aquí aprendidos y complementándolos con un poco de creatividad y estudio previo del mercado al que pretendamos dirigirnos, podremos comenzar a trascender con nuestros servicios y productos de forma que la gente se contagie positivamente y nos ayude a difundir nuestro mensaje orgánicamente. Se los recomiendo. ¡Muchas gracias Coursera!

Very useful course. I had already read the whole book "Contagious" so it helped me a lot before actually starting this online course. The material is very intersting and filled with useful insights.

Great course that give you a structured approach to achieving virality.

Good information and great videos from mr. Berger!

Good place to start.

Such a fun and interesting learning experience! Thankful for the privilege to learn from Mr. Berger!

Great info that inspires new ideas for marketing content. Very interesting and enjoyable!

I recently started a new position in my company and this course really helped me figure out how to take our content creation to the next level.

Thx for this course

Easy to digest and immediately applicable.

Very good content. Useful.

Awesome course. Excellent content and teaching methods were easy to understand and learn.

Great...

Very good and very well thought of course. Great lectures, thorough explanation with great intriguing examples. I wished however to go more deeper into this and maybe have been shown how to apply this practically in business.

A lot of useful information valuable for negotiation of almost any type of service or product marketing I can think of. At first, I didn't like so much the format, but then, the capacity of the lecturer to síntesis is astonishing and greatly outscored the standard presentations. Will probably take it as a future reference again. Thank you!

Explained in a way that the educational content is also contagious.

Genial

Excellent

very informative

Simple, pretty much basics, but taught in an amusing and fun to watch and listen sort of way. Thanks!

I just adore the lecturer, I liked the examples suggested, because they clarified a certain phenomena by a very approachable way (considering the fact that I am an undergraduate student). Also, I was exciting to know more about human behaviour in terms of consuming, buying, interacting with people, because everything is so true!

Straightforward introduction to Viral Marketing.