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Вернуться к Введение в неврологию потребителя и нейромаркетинг

Отзывы учащихся о курсе Введение в неврологию потребителя и нейромаркетинг от партнера Копенгагенская школа бизнеса

4.7
Оценки: 1,088
Рецензии: 278

О курсе

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Лучшие рецензии

MP

Jul 15, 2018

Great course if you are a beginner in the domain of neuromarketing. Explained in a very simple language. Will definitely recommend it to anyone who wants to start learning about neuromarketing

S

Nov 06, 2019

I really liked this course and learned here. I would like to thank Professor.Thomas Zoëga Ramsøy. I would highly recommend this course for students doing research in neuromarketing.

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176–200 из 270 отзывов о курсе Введение в неврологию потребителя и нейромаркетинг

автор: Hans O O

Aug 14, 2019

Muchas gracias por estructurar un curso con Pedagogía fácil de estudiar y con alto contenido profesional, mis felicitaciones al Dr. Thomas Zöega Ramsey

автор: Ricardo J G R

May 20, 2019

Excelente!!

автор: Sumeet B

Apr 24, 2019

Exceptional & very insightful

автор: Heather A S

Apr 24, 2019

Loved it! Can't wait to learn more. GREAT instructor.

автор: Jennifer G

Aug 21, 2019

This was a fantastic course for marketers and entertainment media professionals which will help provide detailed context into the process of neuroscience and how it can benefit them. It also helps you assess the validity and quality of service you may be getting with a firm offering this now our in the market. As a mom with a 5 year old who has cerebral palsy, visual impairments and sensory integration disorder it also just helped me understand the brain and how it works better.

автор: Cesar J

Aug 23, 2019

Great!

автор: Dr. A M

Sep 05, 2019

Nice Course & Learning

автор: Prawira H S

Sep 30, 2019

g

автор: Victoria M R

Sep 25, 2019

GREAT

автор: ONG L W

Oct 20, 2019

Like the content and knowledge shared from this lecture.

автор: Leyla R

Oct 22, 2019

Miss you dear Prof Thomas, thank you for your teaching and sharing knowledge. Highly appreciated :)

автор: Saadat J

Nov 06, 2019

I really liked this course and learned here. I would like to thank Professor.Thomas Zoëga Ramsøy. I would highly recommend this course for students doing research in neuromarketing.

автор: Arturo O

Feb 01, 2019

Excelente curso para las personas que están interesadas en el Neuromarketing, el curso otorga una visión de como el consumidor actual se desenvuelve a la hora de comprar, al ser expuesto a anuncios, la influencia de los anuncios en nuestra vida cotidiana, como diseñar un anuncio de manera efectiva para el cerebro, etc.

автор: Yan P

Dec 16, 2018

A little out-dated and I would love to get Digital aspect of things as well. Other than that it was insightful and thorough course covering most interesting points of consumer behaviour and Neuroscience relation to it.

автор: Evelyn A M V

Feb 25, 2019

buen curso

автор: Carl Z

Mar 11, 2019

Short course. While there were some interesting material, at least half of the course was interviews which did not talk so much about the theory related to consumer neuromarketing. I would have liked to see more material and studies.

автор: Sneha D

Mar 16, 2019

Brilliant course to begin with! I explored a different domain altogether which is a brilliant combination of neuroscience, marketing, psychology etc. Could have been more interactive given we are talking about multiple sections of how the brain functions. But overall, I think it opened up new area of interest for me.

автор: Oriol H

Aug 08, 2017

Interesting course. Somehow i was expecting less scientific approach and more marketing approach, but it's a good and interesting course to begin with.

автор: Jordi R

Jan 18, 2017

Very interesting subject, although there were some difficult topics!

автор: Jose M

Dec 03, 2016

MUY BIEN

автор: Mikkel L

Aug 23, 2017

A

автор: Barbara W

May 12, 2018

a very interesting class. The professor was never boring. I enjoyed the interviews. I recommend this course.

автор: Frank K

Nov 05, 2017

Great course! It provided a solid initial understanding of the field of Neuromarketing and its potential.

автор: Jonathan N

Mar 30, 2017

Great course to start learning about consumer neuroscience, the drop-down is that the videos are extremely superficial while the readings (included inside the compendium) are highly technical and advanced

автор: Adriana R P

Dec 05, 2016

Los temas fueron abordados de forma sencilla para su mejor entendimiento. Me gustaría que la velocidad de habla del expositor fuese un poco más lenta pues a veces proporciona mucha información en muy poco tiempo; sin embargo, esto se resuelve con las transcripciones.

Las lecturas fueron excelentes y acorde al nivel del curso. Me interesaría un curso sobre técnicas de neurociencias del consumidor un poco más especializado.