Для кого этот курс: This class is for anyone with a keen interest in understanding consumer psychology and choice. Both students and practitioners with little or no prior knowledge of neuroscience are welcome. Prior training in economics, psychology or related disciplines are not mandatory but recommended.


Автор:   Копенгагенская школа бизнеса

  • Thomas Zoëga Ramsøy

    Преподаватели:    Thomas Zoëga Ramsøy, PhD in Neurobiology, Certified Neuropsychologist & Assistant Professor in Marketing & Neuroscience

    Head of the Center for Decision Neuroscience, Department of Marketing at Copenhagen Business School, and Head of Danish Research Centre for Magnetic Resonance at Copenhagen University Hospital Hvidovre
LevelBeginner
Commitment6 weeks of study, 5-6 hours/week
Language
English
How To PassPass all graded assignments to complete the course.
User Ratings
4.5 stars
Average User Rating 4.5See what learners said
Программа курса

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Задания курса
Задания курса

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Авторы
Копенгагенская школа бизнеса
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
Рейтинги и отзывы
Оценка 4.5 из 5 по 209 отзывам

I really enjoyed this course! I really liked the video of the instructor taking apart the model brain and pointing out the different parts and their functions.

Very interesting course for marketers.

great course , a must for all the professionals working in a marketing department

Great reading material and plenty of researches. Overall it is a very interesting topic, though its better if you have a medical preparation for this course.