Jul 15, 2018
Great course if you are a beginner in the domain of neuromarketing. Explained in a very simple language. Will definitely recommend it to anyone who wants to start learning about neuromarketing
Nov 06, 2019
I really liked this course and learned here. I would like to thank Professor.Thomas Zoëga Ramsøy. I would highly recommend this course for students doing research in neuromarketing.
автор: Shreyansh J•
Aug 16, 2017
All in all, it was a good course to begin with the neuroscience aspect of marketing. However, it was a bit more focused on consumer neuroscience rather than its marketing aspect.
автор: Cheryl N•
Mar 01, 2017
Great introductory content into the subject. Monitoring/moderation of the forums could be improved.
автор: Vanessa P•
May 24, 2017
Really interesting topic. Up and coming area of study important to learn about what drives consumer behavior and what works with marketing using various measuring tools to gage valid data.
автор: Shaun P•
Jan 08, 2018
While the readings are pretty intense, and require a lot of time, the video content and quality of information is high and worth the time investment.
автор: Phoebe Y•
Jun 26, 2017
Good intro course to Neuromarketing with lots of hands on case studies.
Sep 10, 2017
Good insights about Neuromarketing & Consumer behaviour
автор: Cat W•
Jul 28, 2017
A very interesting seminar in which I have learned a lot. The information was presented very well and explained well for non-specialist learners with different professional background (in my case the linguistic and teaching sector). Good material provided. I might have wished for more and shorter videos and more testing opportunities in order to be forced to learn harder. Nevertheless a great experience, thank you Copenhagen Business School!
автор: Tharaka d S•
Jun 12, 2018
Great course, would be helpful if there is more clarity rather than always having to go through research work
автор: Martin S•
May 12, 2018
Very well structured and prepared content. Some of the interviews are too long, or have a bad sound quality. So I preferred occasionally reading the text below the video, regarding to the interviews.
Upshot: I am a Mechanical Engineer and currently a Software Engineering Student who is now more curious about Neuroscience than ever before! Good job!
автор: Sushiv M•
Nov 21, 2017
Extremely insightful course and great structure in terms of providing relevant details on the topic. As a digital marketer, I was just hoping for a slight more in-depth detail on lead into marketing where the course focused more on the brain functions and it's relevance. But nonetheless, two thumbs up!
автор: Arunkumar S•
May 06, 2018
Very good overview to Consumer Neuroscience and Neuromarketing touching upon all the right topics right from the science of it to ethics of applied neuroscience.
автор: Helen K•
Jun 25, 2018
It was great, only the 2 links for youtube videos seemed not to work, so I went to search them by myself. Luckily found them by the topic and year. Thank you for your work and keep the education coming :)
автор: Anurag P•
Nov 05, 2018
A bit easy but enjoyable. Vital for enthusiasts, Brand Marketers and consumers in general, not for practitioners or advance students of the Brain.
автор: Kenneth S P•
Oct 07, 2018
Very interesting course. It offers an important overview of general aspects related to what neuromarketing is all about.
автор: Sammy W•
Oct 05, 2018
Interesting course! It offers some great tools and theoretical insights, as well as interviews with both academics and practitioners. A area for improvement are the articles: they can be hard to follow (mainly the mathematical models). A suggestion would be some supplementary materials to help the reader to deal with the jargon and the unfamiliar methodologies.
автор: Christiane M•
Jun 19, 2019
I was very impressed by the content. I understand deeply the boundaries on claiming being a Neuromarketing professional and what are the possibilities on joining the field. I proudly paid for my certificate and posted on my LinkedIn
автор: Neha K•
Jun 24, 2019
A very good introduction to consumer neuroscience. The interviews with practitioners were helpful too. I would have liked to learn more about neuromarketing - how can marketeers create communication/ products that lead to purchase? There was more about market research using neuroscience, rather than actual marketing, and it tended to get a little theoretical.
автор: David M•
Jun 28, 2019
Es un curso bastante cientifico, creo que faltan un poco mas de tips o instrucciones para aplicar eso en diferentes ramos del marketing tanto digital como tradicional
May 27, 2019
Can be more practical
автор: Sanyam S•
Jun 07, 2019
a little less biology and more from business standpoint would help... but otherwise it is absolutely amazing and i would definitely refer it to my colleagues
автор: Areej A•
Jul 26, 2019
Very informative. Introduced me to an interesting tool. My only note would be to focus more on Neuromarketing
Jul 30, 2019
The contents are well prepared with lots of different form of lectures. But it would be better if it can go further a little bit!
автор: Brian T M•
May 07, 2019
автор: Jimena G•
May 08, 2019
Buen curso, los videos tutoriales son de gran ayuda para seguir la lectura de los textos recomendados.