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Вернуться к Маркетинг в цифровом мире

Отзывы учащихся о курсе Маркетинг в цифровом мире от партнера Иллинойсский университет в Урбане-Шампейне

4.7
звезд
Оценки: 13,073
Рецензии: 4,210

О курсе

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

Лучшие рецензии

SS
8 окт. 2019 г.

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

MS
27 мая 2020 г.

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

Фильтр по:

301–325 из 4,115 отзывов о курсе Маркетинг в цифровом мире

автор: Ashna S N

26 мая 2020 г.

Even though I'm a marketing student, all the concepts in the course were new and informative. Prof. Aric did a GREAT job explaining all the concepts and making it fun to learn by giving so many good examples. Really enjoyed the course. 10/10 would recommend this course! :)

автор: Jiawen C

9 сент. 2019 г.

This course is very systematic and easy to understand with good pratices. But one thing I think can be improved is that this courses is a bit old and the materials are kinda old too, they are like from before 2008 and even 2001. It would be better to update some materials.

автор: Kasepto C

15 авг. 2020 г.

Thanksfully GOD for this moment ..

Special thanks to UNIVERSITY OF ILLINOIS AT URBANA-CHAMPAIGN for the lesson on coursera at marketing in a digital world. I get valuable lessons and experiences. Good luck with all those who contributed to the production of this material.

автор: Marc T R T

22 мар. 2020 г.

This is my first ever online course in my whole life, and I must say, EACH SECOND I'VE TAKEN THIS COURSE WAS DEFINITLY WORTH IT! Thank you Coursera! Thank you U of I! And most of all, thank you to one of the best lecturers - Professor Aric Rindfleisch! Defintely THE BEST!

автор: D. N T

4 авг. 2019 г.

Was a super interesting course accompanied with articles and videos. I highly suggest this to anyone who is willing to give up 1-2 hours, 3-5 days a week to keep their brain a bit active and learn something new. Was definitely worth it! Interesting subject matters too!

автор: Fábio I S d L

8 сент. 2016 г.

Muito bom. Recomendo para todo profissional que deseja atuar no mundo do marketing. Este curso ajuda a entender como as ferramentas digitais estão mudando os conceitos chave do marketing, bem como ditando novas regras na troca de experiência entre empresas e consumidores.

автор: Natalia A T M

29 июля 2020 г.

No sabía nada de Marketing, y en este curso no solo conocí las 4Ps del Marketing Mix, sino como aplicarlas en el entorno digital, nuevas tecnologías emergentes y hacer el análisis de casos de éxito o falla de empresas reales famosas como Gopro. Un curso 100% Recomendado.

автор: Andrew A K

19 июля 2020 г.

Wonderful course on Marketing in the Digital World. I enjoyed the journey and loved doing insightful case studies. The trainer was very elaborate in explaining the concepts and i thoroughly enjoyed doing the course. i sincerely recommend this course to the professionals.

автор: Vinayak M

31 мая 2020 г.

The course was very informative and helpful. Gained a lot of information about different companies and their strategies. It was really worth it. This course is really good. I suggest everyone to do this course to gain not just theoretical but practical knowledge as well.

автор: Jayesh L

7 авг. 2020 г.

This was no doubt the best course I have ever done in my life. Thank you very much to Aric Rindfleisch Sir for his great and excellent teaching. He taught so good that too online, it is remarkable. I have acquired much knowledge on digital marketing. Thank you very much

автор: Ritwik M

14 нояб. 2020 г.

No course has been more gripping than this one. I can proudly say that this course has been one of my best learning experiences. The amount of knowledge and exposure I've gained was simply phenomenal. Thank You Prof. Aric Rindfliesch for making this course so valuable.

автор: Devanshu S

2 июня 2020 г.

Great course!

this course s a must for anyone who would like to learn about digital marketing, the teacher gives several examples, the peer-graded assignments are great and involve playing games! writing on Wikipedia etc. trust me you will fall in love with this course!

автор: Afsheen H

31 авг. 2017 г.

Marketing in the Digital World is a very interesting course, i have done my Master's in Marketing a decade ago so this course helped me fill the gap and i could catch up to what was happening in the digital space. New concepts and new perspective. Highly recommended !!

автор: Muralidhara M

29 сент. 2020 г.

Learned lots of new from here

User generated content

Pay want you want

Doppelganger Brands

3 D printing and its benefits and how its going to disrupt manfuacturing and placement of product and brands

Online shopping of any product as long as the customer trust the brand

автор: GAYANN R

13 мар. 2017 г.

Excellent overview of how marketing has changed as a result of the digital world. I highly recommend this course as a great update for any marketing professional who has not updated their skills to understand the powerful impact of digital tools on the marketing mix.

автор: Gurpreet S

16 авг. 2016 г.

Very good course . I would suggest everyone to take this course as it is very innovative with great ideas and case studies . Professor Aric has explained everything in detail about the current scenario of marketing and how the world is changing digitally . Thank You !

автор: Anna K G

21 февр. 2016 г.

Amazing course! I have learned a lot about new disruptive technologies and innovation as addition to a digital marketing. I enjoyed greatly a practical side of the course. Well done and thank you Professor Aric and all the staff responsible for developing this course.

автор: Jillian G

16 сент. 2020 г.

I learned so much! I am new to marketing and this course has helped me learn new techniques and strategies to apply to my position at work. I am excited to implement the things I learned in my marketing campaigns. I am so happy I decided to start this specialization!

автор: Diana M

8 авг. 2020 г.

I learned a lot about digital strategies, I thought it was going to be a very theoretical course on concepts but I was completely wrong. I came across a very current course, with interesting examples and exercises applied to everything that we are experiencing today.

автор: Denis A S

3 июля 2017 г.

That was useful and interesting especially for beginner in digital marketing. Very accessible lectures and very informative additional interviews. There were some problems with case studies (StarBucks, RedLaser), but they were solved during the progress. Many thanks!

автор: Jakir H

22 авг. 2016 г.

One of the best course in Digital Marketing for those who need to understand the concepts of Digital Marketing. I enjoyed all the modules and particularly right assignments based on the topics which makes the student to relate the concepts with real world scenarios.

автор: Bogdan K

23 мая 2016 г.

It was an interesting course. General marketing concepts were discussed, marketing mix, many examples and many essays.

Unfortunately, I can not say in which areas the course was bad) This may limit development within the allotted time? :)

Thank you for the great class!

автор: Baduruliyage K A

20 окт. 2020 г.

Great course what I learned in my life I would like to thank our dear professor Aric Rindfleisch "Sir you are amazing I always appreciate your friendly teaching skill with your happy face " I would like to highly recommend this course for all marketers in the world

автор: Aditya S

2 апр. 2017 г.

One of the best course of Digital marketing on Coursera. Professor Aric Rindfleisch has constructed the course material with case studies with utmost care that every student get the exact idea about the course. The mentors are helpful and quick in case of any doubt.

автор: Diana G

28 июля 2020 г.

So interesting! I had the opportunity to understand the theory behind strategies I´ve using as a customer, but didn´t understand from the marketing point of view. New concepts for me, like Doppelganger, Versioning, New retail. I learned so much! Thank you!!!!!!!