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Вернуться к Введение в маркетинг

Отзывы учащихся о курсе Введение в маркетинг от партнера Пенсильванский университет

Оценки: 9,531
Рецензии: 1,871

О курсе

Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies. You’ll learn key principles in - Branding: brand equity is one of the key elements of keeping customers in a dynamic world in which new startups are emerging constantly. - Customer centricity: not synonymous with customer service, customer centricity starts with customer focus and need-gathering. - Go-to-market strategies: understand the drivers that influence customers and see how these are implemented prior to making an investment. Complete this course as part of Wharton's Business Foundations Specialization, and you'll have the opportunity to take the Capstone Project and prepare a strategic analysis and proposed solution to a real business challenge from Wharton-governed companies like Shazam and SnapDeal or to a challenge faced by your own company or organization. Wharton-trained staff will evaluate the top submissions, and leadership teams at Shazam and SnapDeal will review the highest scoring projects prepared for their companies....

Лучшие рецензии


Dec 11, 2015

Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!


Dec 03, 2015

Learned a lot of things in this course. Have already started changing the way I think about pricing in my current position. I hope we get the opportunity to apply these concepts in Capstone project.

Фильтр по:

1026–1050 из 1,833 отзывов о курсе Введение в маркетинг

автор: swati p

May 03, 2016

by this course ,,i m learn about marketing.

автор: Ali J H

Feb 26, 2016

High quality and well-researched knowledge.

автор: ahmed h

Dec 29, 2015

Decent university and excellent instructors

автор: Edy F

Mar 06, 2020

Excellent lectures with relevant examples!

автор: Thais M d S

Dec 11, 2019

Great teachers and well developed classes.

автор: Yasin A

Jul 25, 2019

I Love this course. Very very informative.

автор: Abhitej S

Sep 12, 2018

Very Helpful content and amazing examples.

автор: MUDIT K

Jul 27, 2018

Loved the course. Learnt a lot!

Thank you.

автор: Hiroshini F

Apr 17, 2017

Great course to follow.lots of information

автор: LINGFEI W

Jan 05, 2017

Interesting and easy-to-understand course!

автор: Julien H J

Dec 04, 2015

Very fascinating classes and much to learn

автор: Alexander K

Nov 06, 2015

Super. One of the most interesting courses


May 01, 2020

I really enjoy the class and the teachers

автор: Devangana A

Oct 05, 2019

Great concept knowledge and great faculty

автор: jestin j c

Oct 07, 2018

Really loved the course....

Thanks guys ..

автор: Keerthi A

Sep 17, 2017

Best course for a beginner to start with!

автор: Salome B

Jan 29, 2016

i found this course very helpful / thanks

автор: 信達 錢

Aug 11, 2020

I love this course! Thank you teachers!

автор: Halle K

Jul 28, 2020

I really enjoyed this course. Thank you!

автор: Tatenda b

Jun 15, 2020

Beautiful course and very understandable

автор: Kaleb P

May 19, 2020

Great course. it was very informative...

автор: Dilay O

Mar 25, 2020

Thanks, it was very fun and educational.

автор: Rohit C

Dec 09, 2019

Very Informative and very well explained

автор: Bryan A

May 03, 2017

Solid material and a new way of thinking

автор: Hyunho K

May 13, 2016

It was helpful and very straight forward