Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google.
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Об этом курсе
At least 2 years of business experience.
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Попробуйте Coursera для бизнесаЧему вы научитесь
Critique the role of advertisements and corporate funding in the development of search
Compare and contrast the functionality of search engine algorithms updates
Write your own content for a website that will improve search results
Develop an optimization strategy following best practices for a client to implement to help increase their ranking
Приобретаемые навыки
- Search Algorithm
- Search Engine Optimization (SEO)
- Mathematical Optimization
- Semantics
At least 2 years of business experience.
Будет ли вашей компании выгодно обучить сотрудников востребованным навыкам?
Попробуйте Coursera для бизнесаот партнера
Программа курса: что вы изучите
Introduction to Google SEO
Current SEO Best Practices
SEO of Today, Tomorrow and Beyond
Your Audience and Building Personas
Рецензии
- 5 stars72,13 %
- 4 stars21,51 %
- 3 stars4,53 %
- 2 stars0,94 %
- 1 star0,86 %
Лучшие отзывы о курсе INTRODUCTION TO GOOGLE SEO
The way of explaining the terms is excellent and content is very good . I leant many new things from this course. Going to do all the courses of this specialization. Thanks for the wonderful content.
An extremely well thought out and structured course. Absolutely loved all the lessons, quiz and reading material. I am motivated to continue through the rest of the courses in this specialization.
I was overwhelmed with the detailed introduction to the SEO field, market, job and history. I feel much more comfortable now and even discovered new resources for researching and learning. Awesome!
A great fundamental breakdown of SEO strategies that you need to know in order to further understand the field. Very well designed course that is perfect for someone who is new to the field of SEO!
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