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Вернуться к Marketing in an Analog World

Отзывы учащихся о курсе Marketing in an Analog World от партнера Иллинойсский университет в Урбане-Шампейне

Оценки: 692
Рецензии: 167

О курсе

Our new Digital World is dramatically changing the way in products are created, promoted, distributed, and consumed. Although these changes have been revolutionary, we still live in an Analog (or physical) World. For example, even today, over 90% of all sales are still conducted in Analog stores. Thus, both marketers and consumers must simultaneously navigate both the Analog and Digital Worlds on a daily basis. Although the Digital Revolution has received considerable attention in recent years, the impact of this revolution upon the Analog World has been largely ignored. This course examines this issue by asking, "How has the Digital Revolution impacted Marketing in an Analog World? This course will begin with an exploration of the key differences between the Analog and the Digital and then examine four ways in which the Analog World has been affected by the Digital Revolution: Domination, Resistance, Synergy, and Transformation. This course will contain several examples of each of these concepts and explore their implications for both marketers and consumers. This course will also employ a variety of learning techniques, including video lectures, case studies, hands-on exercises, and interviews with leading marketing scholars. The learning approach will be highly interactive; you will have the opportunity to engage in a variety of hands-on activities and be a member of a rich learning community. I hope you will join us in this educational adventure....

Лучшие рецензии


Jan 31, 2020

Very good course. Prof. Aric delivered again just like he did in his other course Marketing in a Digital World. I will recommend it to anyone interested in a career in Digital Marketing.


Sep 04, 2020

Thank you! I really enjoyed your style of teaching and the fact you made everything fun. I learned a lot and I wish I could actually take your courses in person. Thank you again!!!

Фильтр по:

101–125 из 162 отзывов о курсе Marketing in an Analog World

автор: Md I I C

Aug 12, 2020

Excellent and very Innovative Course.

автор: Julia A

May 18, 2020

Very interesting course! Recommended!

автор: Favián O R M

Sep 07, 2020

A really great teacher and dynamics

автор: Vallabhaneni S

May 29, 2020

Course is good know about marketing

автор: Lim K B J

Mar 29, 2020

Very good analog marketing course.

автор: Wendy J

Oct 23, 2019

Amazing Course! Great knowledge!

автор: Farhad S R

May 07, 2018

The best course of this package.

автор: keki k

Nov 11, 2017

Thanks for the wonderful insight

автор: Otis Y Y

Jun 23, 2020

Learning a lot of new knowledg

автор: Jennifer H

Nov 07, 2019

Excellent Course learned a lot

автор: Latoya D G

Aug 19, 2020

Absolutely love this course!

автор: Pranshu G

May 16, 2020

that was a great experience

автор: Amir M M L

Jan 30, 2020

Great Course & Information

автор: Vincent O K S

Aug 05, 2019

Good course. Learn a lot

автор: Sidharth M

Oct 25, 2018

Really nice experience !

автор: Carlos M

Nov 10, 2019

the professor is great!

автор: Javier V

Jun 11, 2018

Excellent, eye opening

автор: Abrar A

Sep 10, 2020

A very unique course

автор: RORY C

Oct 22, 2019

Loving this class.

автор: Antony J L

Dec 15, 2018

Excellent course!!

автор: SWARAJ D

Aug 09, 2020

Excellent Course.

автор: Dejan C

Nov 03, 2019

Excellent course!

автор: Abhishek C

Jul 04, 2018


автор: tiago t

Feb 08, 2018

Aric is the best!

автор: Ishrat N

Sep 10, 2020

Excellent Course