This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey.
Об этом курсе
- 5 stars86,25 %
- 4 stars11,53 %
- 3 stars1,55 %
- 2 stars0,27 %
- 1 star0,38 %
Лучшие отзывы о курсе FOUNDATIONS OF DIGITAL MARKETING AND E-COMMERCE
thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...
Material was easy to follow, no issues loading content; the presenters first hand accounts and personal experiences as employees were relevant and engaging and I enjoy the idea of self-paced learning.
I great course that gives a detailed introdution to digital marketing and e-commerce to newbies without them losing their interest and also gives smooth, easy and detailed learning process.
Did not teach what analytic tools we can use to analyse campaings and also a demonstration of fb and google campaign would have helped the candidated a lot more. But again a great course. Thanks a lot
Профессиональная сертификация 'Цифровой маркетинг и электронная коммерция от Google': общие сведения
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