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Вернуться к Business Model Innovation

Отзывы учащихся о курсе Business Model Innovation от партнера Высшая коммерческая школа HEC в Париже

Оценки: 454

О курсе

Innovation goes beyond technology, products and processes. The new competitive landscape requires another, more holistic and strategic perspective, based on the concept of business models. This course gives you access to the Odyssey 3.14 approach, a pioneering framework that will help you invent or reinvent business models. This highly innovative approach has been developed by Laurence Lehmann-Ortega and Hélène Musikas and has proven to be a very valuable methodology for start-up entrepreneurs, business unit managers and intrapreneurs alike. It offers a practical and highly effective framework and toolbox to create, invent or reinvent business models in a very disciplined way. The approach starts with a deep dive into the 3 pillars of the business model: - The value proposition (who are our customers and what are we offering them?) - The value architecture (how are we organized in order to deliver this value proposition to our customers in due time) - The profit equation (how the alignment between the first 2 pillars generates a profit) 14 directions are then explored in order to invent or reinvent a business model. Examples of the directions include “reducing clients overall costs”, “modifying the revenue stream”, “introducing a third party”, “eliminating a step in the value chain”, and “exploring new resources”. Illustrated by numerous examples, both iconic (Ikea, Tetra Pack, Grameen Bank…) and more recent (Airbnb, Zopa, Drive Now…), these directions stimulate your creativity to rigorously explore all possible innovation paths. Innovation becomes an adventure, an odyssey… hence the name of the approach! Odyssey 3.14 is the result of over 15 years of research, consulting and teaching. Over 150 companies that have successfully invented or reinvented their business model have been thoroughly analyzed and will inspire you to develop your own new, innovative business model. This course is a part of the MSIE program at HEC. If you liked it, do not hesitate to consult the other courses of the program....

Лучшие рецензии


10 июня 2021 г.

This course assisted me greatly innovate an idea in the renewable energy production process, the innovation is currently being tested in Kenya after it was selected for funding.

Warm regards


11 нояб. 2020 г.

I really loved! The method is amazing, I am looking forward to use it in my company. I am just missing a cmplete report, or material that I can print and have in hands with all the content .

Фильтр по:

76–100 из 141 отзывов о курсе Business Model Innovation

автор: Samer O

22 нояб. 2021 г.

Well structured course, great content and superior instructors.

автор: Jesús S

5 июня 2018 г.

Great set of basic tools to improve a business characteristics!

автор: Aaron B

14 февр. 2018 г.

Great course, a unique approach to business model reinvention.

автор: Thaer D

8 мар. 2021 г.

the most effective course I have learned about Business Model

автор: Frank N

23 окт. 2020 г.

but next time you need to provide completion certificates

автор: Marjorie S

17 нояб. 2020 г.

Very good class with very good teachers and case studies

автор: Yannick G

8 апр. 2021 г.

Great course, probably the best I´ve taken in coursera.

автор: Hafizh K

13 мар. 2021 г.

good introductory course for business model innovation

автор: Sylvie L

9 нояб. 2020 г.

Great course, I loved it. Clear with great exercises.

автор: Andy L G P

9 февр. 2021 г.

What an extraordinary experience it was! 5 stars! :)

автор: Olivier H

30 июля 2020 г.

Super training, les formatrices sont excellentes !

автор: Benoit B

17 сент. 2021 г.

Very well structured, quality & i​nspiring course

автор: Deden A R

9 мая 2020 г.

Excellent teaching by Oddysey and great lecturing

автор: Stefano C

27 авг. 2018 г.

Very interesting, insightful and well explained.

автор: Roman Z

22 дек. 2021 г.

Great course, very well designed and presented!

автор: Hilal A

17 мая 2020 г.

the course from this HEC university is amazing

автор: Dintle M

1 окт. 2020 г.

This course is very helpful and interesting.

автор: HELENE A

9 апр. 2019 г.

Great content, great teams!

Amazing job!!!

автор: Jaboy V

18 сент. 2020 г.

Excellent course makes you think and act

автор: Bennady Y

7 сент. 2017 г.

Excellent cours sur l'innovation!

автор: Parham A

12 июля 2021 г.

The best course i have ever had

автор: Dumisani H

17 сент. 2020 г.

Innovation skills were helpful

автор: Tarik S T

9 февр. 2020 г.

Very original business cases.

автор: Abdullah A

14 мая 2017 г.

Very Useful, and simplified.

автор: Hagen H

26 авг. 2020 г.

Great and inspiring course!