Об этом курсе
3.5
Оценки: 22
Рецензии: 7
Специализация
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Часов на завершение

Прибл. 9 часа на выполнение

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Доступные языки

Английский

Субтитры: Английский
Специализация
100% онлайн

100% онлайн

Начните сейчас и учитесь по собственному графику.
Гибкие сроки

Гибкие сроки

Назначьте сроки сдачи в соответствии со своим графиком.
Часов на завершение

Прибл. 9 часа на выполнение

Предполагаемая нагрузка: 2 hours/week...
Доступные языки

Английский

Субтитры: Английский

Программа курса: что вы изучите

Неделя
1
Часов на завершение
6 ч. на завершение

Introduction and step 1 : Define the analysis framework

Module 1 in the Business Analytics capstone project provides you with a clear idea of how to successfully complete the ESSEC Business Analytics MOOC. It is dedicated to ensuring that you understand the objectives of the capstone project and lets you consult the datasets to be used for the project as well as examples of what the expected deliverable should look like and contain. Before beginning the project, you are advised to review two previous modules dealing with how to effectively structure and present your findings, and how to approach and explore datasets ("Foundation of Business Analytics", the wrap up of "Case Studies in Business Analytics with Accenture"). This module also gives you the opportunity to try out the preparation of deliverable 1 and receive non-graded feedback from your peers, thereby giving you an essential insight into how the other deliverables and peer review steps will work. ...
Reading
11 videos (Total 54 min), 16 материалов для самостоятельного изучения, 1 тест
Video11 видео
It's all about the story11мин
One slide, One idea4мин
A picture is worth a thousand words5мин
Recital M5 - How to present your findings10мин
Wrap-up: Reporting your results4мин
How to create value from data? - Fabrice Marque2мин
Wrap up - Mickael Svilar1мин
Data exploration is an iterative process - Nicolas Glady4мин
Analytics exploration - Oonagh O’Shea & Noelle Doody4мин
Wrap up & Capstone guidelines - Nicolas Glady2мин
Reading16 материала для самостоятельного изучения
Objective of the capstone10мин
Datasets used for the capstones10мин
Example deliverable 110мин
Example: Final deliverable10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Guidelines for watching the following video10мин
Optional ungraded peer review information10мин
Неделя
2
Часов на завершение
2 ч. на завершение

Required assignement 1: Define the analysis framework

The module 2 sets the assignment of preparing deliverable 1 – your analysis framework – for assessment by your peers. ...
Reading
1 материал для самостоятельного изучения, 1 тест
Reading1 материал для самостоятельного изучения
Assignment:Define the analysis framework.10мин
Часов на завершение
20 минуты на завершение

Required feed back on Delivery 1:Define the analysis framework and preparation of deliverable 2

In Module 3 you will be involved in reviewing the deliverables of a minimum of 3 other students( if you can manage more than 3, then all the better!) as well as preparing deliverable 2...
Reading
2 материалов для самостоятельного изучения
Reading2 материала для самостоятельного изучения
This week is dedicated to the required feed back on deliverable 1>>10мин
Prepare deliverable 2: Present the intermediary outputs and adjustments to the analysis framework10мин
Неделя
3
Часов на завершение
2 ч. на завершение

Practice for Deliverable 2

Module 4 enables you to submit your draft proposal for deliverable 2 to your peers for review and feedback. ...
Reading
1 материал для самостоятельного изучения, 1 тест
Reading1 материал для самостоятельного изучения
Optional delivery 2: Present the intermediary outputs and adjustments to the analysis framework10мин
Неделя
4
Часов на завершение
2 ч. на завершение

Required assignement 2: Present the intermediary outputs and adjustments to the analysis framework

The module 5 sets the assignment of preparing deliverable 2 – Present the intermediary outputs and adjustments to the analysis framework – for assessment by your peers. ...
Reading
1 тест
Часов на завершение
20 минуты на завершение

Required feedback for delivery 2 and preparation of delivery 3

In Module 6 you will be involved in reviewing the deliverables of a minimum of 3 other students( if you can manage more than 3, then all the better!) as well as preparing deliverable 3...
Reading
2 материалов для самостоятельного изучения
Reading2 материала для самостоятельного изучения
This week is dedicated to the required feedback on delivery 210мин
Prepare deliverable 3: Present the final outputs and value case10мин
3.5
Рецензии: 7Chevron Right

Лучшие рецензии

автор: EUJul 11th 2016

This was hard, but I was happy and the end and have a good grade. Thank to my classmates , thank to ESSEC

Преподаватель

Avatar

Nicolas Glady

Associate professor, at ESSEC Business School
Marketing Department

О ESSEC Business School

For over a century, ESSEC has been developing a state-of-the-art educational program that gives the individual pride of place in its learning model, promoting the values of freedom, openness, innovation and responsibility. Preparing future managers to reconcile personal interests with collective responsibility, giving consideration to the common good in their decision-making, and weighing economic challenges against the social costs are some of the objectives ESSEC has set for itself. Its ultimate goal? To create a global world that has meaning for us all. ...

О специализации ''Strategic Business Analytics'

This specialization is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. We recommend that you have some background in statistics, R or another programming language, and familiarity with databases and data analysis techniques such as regression, classification, and clustering.We’ll cover a wide variety of analytics approaches in different industry domains. You’ll engage in hands-on case studies in real business contexts: examples include predicting and forecasting events, statistical customer segmentation, and calculating customer scores and lifetime value. We’ll also teach you how to take these analyses and effectively present them to stakeholders so your business can take action. The third course and the Capstone Project are designed in partnership with Accenture, one of the world’s best-known consulting, technology services, and outsourcing companies. You’ll learn about applications in a wide variety of sectors, including media, communications, public service,etc. By the end of this specialization, you’ll be able to use statistical techniques in R to develop business intelligence insights, and present them in a compelling way to enable smart and sustainable business decisions. You’ll earn a Specialization Certificate from one of the world’s leading business schools and learn from two of Europe’s leading professors in business analytics and marketing....
Strategic Business Analytics

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  • Зарегистрировавшись на сертификацию, вы получите доступ ко всем видео, тестам и заданиям по программированию (если они предусмотрены). Задания по взаимной оценке сокурсниками можно сдавать и проверять только после начала сессии. Если вы проходите курс без оплаты, некоторые задания могут быть недоступны.

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