Об этом курсе
4.6
Оценки: 23
Рецензии: 6
Специализация

Курс 4 из 4 в программе

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100% онлайн

Начните сейчас и учитесь по собственному графику.
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Гибкие сроки

Назначьте сроки сдачи в соответствии со своим графиком.
Начальный уровень

Начальный уровень

There is no prior background knowledge required for this course.

Часов на завершение

Прибл. 8 часа на выполнение

Предполагаемая нагрузка: 4 weeks of study, 3-5 hours a week...
Доступные языки

Английский

Субтитры: Английский

Чему вы научитесь

  • Check

    Discuss the importance of observation and the impact it has on your work as an entrepreneur

  • Check

    Discuss the importance of editing and be able to simply complex problems down to their core issues

  • Check

    Define what makes a strong brand and brainstorm ideas of how to establish your brand

  • Check

    Identify the various kinds of people you need to have in your network to help you succeed

Приобретаемые навыки

Rapid PrototypingHone observation skillsPresentation SkillsTeambuilding
Специализация

Курс 4 из 4 в программе

100% онлайн

100% онлайн

Начните сейчас и учитесь по собственному графику.
Гибкие сроки

Гибкие сроки

Назначьте сроки сдачи в соответствии со своим графиком.
Начальный уровень

Начальный уровень

There is no prior background knowledge required for this course.

Часов на завершение

Прибл. 8 часа на выполнение

Предполагаемая нагрузка: 4 weeks of study, 3-5 hours a week...
Доступные языки

Английский

Субтитры: Английский

Программа курса: что вы изучите

Неделя
1
Часов на завершение
1 ч. на завершение

Welcome!

...
Reading
1 видео ((всего 5 мин.)), 3 материалов для самостоятельного изучения, 1 тест
Video1 видео
Reading3 материала для самостоятельного изучения
How This Course Works10мин
Earn a Certificate for this Course10мин
Connect with Your Classmates10мин
Quiz1 практическое упражнение
What do you hope to accomplish?8мин
Неделя
2
Часов на завершение
2 ч. на завершение

Inspiration: The Entrepreneurial Mindset

In this first lesson, we'll discuss what "entrepreneurship" actually means. We'll take a look at the process of innovation and identify common traits that all successful innovators have. We'll also discuss commonalities between musicians and entrepreneurs and why musicians are excellent entrepreneurs. Finally, we'll end the lesson by learning how to observe the world around you with an entrepreneurial mindset....
Reading
3 видео ((всего 16 мин.)), 1 тест
Video3 видео
5 Skills of Successful Innovators5мин
Learning To Observe4мин
Неделя
3
Часов на завершение
2 ч. на завершение

Creation: Product Development

This week is all about falling in love with a problem, and NOT the solution. You'll work to identify a problem you'd like to solve and develop prototypes to solve that problem. We'll take a look at rapid prototyping as well as iterating on your prototype to develop the most effective and elegant solution possible. ...
Reading
5 видео ((всего 25 мин.)), 1 тест
Video5 видео
Process of Reduction5мин
Falling in Love with a Problem5мин
Prototyping4мин
Iteration5мин
Неделя
4
Часов на завершение
2 ч. на завершение

Collaboration and Presentation

This week, we'll discuss building a strong team and establishing a culture at your "start up." You'll work to identify the types of people you want on your team and why you need them. We'll also discuss how to develop not only your product, but the brand that stands for that product. Finally, we'll work on your presenting, selling, and marketing skills to help you establish the brand you envision. ...
Reading
5 видео ((всего 23 мин.)), 1 тест
Video5 видео
Building a Team4мин
Developing Your Brand5мин
Presenting4мин
Selling and Marketing2мин
4.6
Рецензии: 6Chevron Right

Лучшие рецензии

автор: DCAug 12th 2018

This is a great course that describes the parallels of being a en entrepreneur and a musician. Panos is a knowledgeable and engaging speaker.

автор: VBMar 29th 2018

This course is really informative. The similarities between music and entrepreneurship are huge

Преподаватель

Avatar

Panos Panay

Course Author
Berklee Online

О Berklee College of Music

Berklee College of Music was founded on the revolutionary principle that the best way to prepare students for careers in music is through the study and practice of contemporary music. For more than half a century, the college has evolved to reflect the state of the art of music and the music business. Berklee serves distance learners worldwide through its award-winning online extension school, Berklee Online....

О специализации ''Music Business '

This specialization will give you the knowledge, both theoretical and practical, to launch your career in the music business as an artist, manager, agent, and/or producer. You will begin with Music Business Foundations, which provides a broad overview of the music business, including a history of the industry as well as the various roles that exist and how they relate to one another. You will learn how record contracts are structured as well as a basic overview of copyright law. From there, you will complete Navigating the Music Business, designed for both musical artists and those who wish to work with artists. This course will help you identify the unique elements of artist identity and provide you with the practical business know-how you’ll need to build a fanbase and successfully run a crowdfunding campaign. Next, you will complete Copyright Law in the Music Business, which gets to the heart of compensation and revenue in the music business. You will have the opportunity to unpack high-profile copyright law cases involving world-renowned artists, gaining a better understanding of how to leverage the law to their benefit. Finally, you will complete Creativity and Entrepreneurship, in which you’ll learn what it takes to be an effective entrepreneur in the music business, learning skills that are essential for thriving in an ever-changing industry....
Music Business

Часто задаваемые вопросы

  • Зарегистрировавшись на сертификацию, вы получите доступ ко всем видео, тестам и заданиям по программированию (если они предусмотрены). Задания по взаимной оценке сокурсниками можно сдавать и проверять только после начала сессии. Если вы проходите курс без оплаты, некоторые задания могут быть недоступны.

  • Записавшись на курс, вы получите доступ ко всем курсам в специализации, а также возможность получить сертификат о его прохождении. После успешного прохождения курса на странице ваших достижений появится электронный сертификат. Оттуда его можно распечатать или прикрепить к профилю LinkedIn. Просто ознакомиться с содержанием курса можно бесплатно.

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