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Вернуться к Введение в маркетинг

Отзывы учащихся о курсе Введение в маркетинг от партнера Пенсильванский университет

Оценки: 9,275
Рецензии: 1,827

О курсе

Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies. You’ll learn key principles in - Branding: brand equity is one of the key elements of keeping customers in a dynamic world in which new startups are emerging constantly. - Customer centricity: not synonymous with customer service, customer centricity starts with customer focus and need-gathering. - Go-to-market strategies: understand the drivers that influence customers and see how these are implemented prior to making an investment. Complete this course as part of Wharton's Business Foundations Specialization, and you'll have the opportunity to take the Capstone Project and prepare a strategic analysis and proposed solution to a real business challenge from Wharton-governed companies like Shazam and SnapDeal or to a challenge faced by your own company or organization. Wharton-trained staff will evaluate the top submissions, and leadership teams at Shazam and SnapDeal will review the highest scoring projects prepared for their companies....

Лучшие рецензии


Dec 11, 2015

Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!


Dec 03, 2015

Learned a lot of things in this course. Have already started changing the way I think about pricing in my current position. I hope we get the opportunity to apply these concepts in Capstone project.

Фильтр по:

1226–1250 из 1,789 отзывов о курсе Введение в маркетинг

автор: Sejan R C

Mar 22, 2018

i love that course.

автор: Shuting W

Feb 11, 2018

Very useful course.

автор: Sam 宗

Nov 18, 2017

Thank you coursera.

автор: Natalia

Jul 20, 2017

I enjoyed it a lot!

автор: Liu Y

Aug 18, 2016

It's a great course

автор: Suraj P

Jan 25, 2016

Exceptional course!

автор: Shubha T

Dec 12, 2015

Excellent teaching.

автор: Deleted A

Dec 12, 2015

Very good course!!!

автор: mostafa m

May 07, 2020

simple but perfect

автор: Wentao Y

Sep 03, 2019

Ivy-league quality

автор: Shinya T

Nov 29, 2017

It was really good

автор: Farhaan S

Feb 08, 2016

It was brilliant!!

автор: Lyka D Q P

May 27, 2020

thank you so much

автор: Alain E M M

Dec 23, 2019

Excellent course!

автор: Mohamed M H

Dec 01, 2019

Wonderful Course.

автор: Vladimir

Jul 10, 2019

Excellent content

автор: Isaac D M C

Sep 19, 2018

Can’t be better!!

автор: Suman S G

Jun 26, 2018

This is the best.

автор: Prashant C

Jun 23, 2018

So much learning.

автор: Joseph M

Jun 20, 2018

Excellent Course.

автор: Daniel C

May 23, 2017

Thank You so Much

автор: Yasmin s

Apr 18, 2017


автор: abdeltif b

Oct 25, 2016

excellent course!

автор: Ting H

May 25, 2016

love the course:)