This course enhanced my perspective, I took it parallel to my ongoing courese, the cases discussed in this module helped me to analyse the application of various marketing concepts. Thanks a lot...!
Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!
автор: Alexandros D•
Very enlightening course, introduced the basic concepts of marketing, keeping a balance between a great course structure and theoretical background combined with excellent current market insights. Thank you.
автор: Carrie H C•
The best lecture ever! As an entire newbie to the marketing world, I'd like to say that this was very helpful and enjoyable lessons. You can catch all up when following the professors. Totally recommendable!
автор: Javier S R•
Is amazing how this courser take you in a world you probably even know already, like me. And this is just an introduction! I'm wondering about all the things can be made with more knowledge about Marketing.
автор: Richelle C E•
As someone with a chemical engineering background in an FMCG company, it really helped me see a bigger perspective about the business. It also gave me an idea on how should I start my own business or brand.
автор: Saket B•
Amazing Course gives you insight into how marketing works in real world and how to overcome the obstacles .A big thanks to all the 3 instructors they are genuinely good. Thanks for the course. i enjoyed it.
автор: Sovan K•
Professor Fader was amazing. I now apply concepts of customer centricity to my ventures and is a core part of my marketing strategy. I achieve greater heights the more i delve into using data for marketing.
автор: Dorcas P•
ME GUSTA BASTANTE ESTE CURSO, YA QUE PODEMOS APRENDER MAS, REALIZAR VARIAS TAREAS O CUESTIONARIOS PARA EJERCITAR NUESTRA MENTE Y SABER QUE FUE LO QUE APRENDIMOS...
YO APRENDÍ MUCHÍSIMO GRACIAS A ESTE CURSO.
автор: Alessio P•
A lot of material presented clearly and very well. Great study material and references during the course.
Terrific value for money compared with similar online courses from other platforms and institutions.
автор: Christopher N J•
Great course that makes you aware of other ways to view/position a business from a marketing perspective. Has a strong emphasis on the current trend of promoting and operating a customer centric business.
I love it, but I wish an Arabic subtitle for they have poor English, and that's my mail if you want any help in ( promoting the course when you translate it into Arabic Language ) - email@example.com -
From basics to getting master at it, this course has made my mind open to various virtues of business management. The case studies discussed here are very helpful to connect and think from various points.
автор: Belle L•
Very informative and interesting!
I think the concept taught here is very practical. It is amazed me how many companies still suffering from the focus of mass instead of the most critical customer target.
автор: Tabrez B•
Enjoyed every aspect of the course which includes Tutors, Rich Contents, Subject depth, Presentation, Test Questions. The entire course made me think, ponder and relate to marketing elements. Good Job.
автор: Angel L K•
Great Introduction to Marketing course taught by top Wharton School of University of Pennsylvania professors that I wouldn't have been able to experience without Coursera. I highly recommend this course.
автор: Abhijat S•
The best lectures I have ever attended. One can have a deep understanding of Branding, Product & Customer centric market, marketing strategies , by attending this course. I am grateful to the Professors.
автор: Thảo Q N•
This course gives me not only useful knowledge in Marketing but also inspiration to engage more in this field. I feel much more confident after learning this course and I'm ready to join the workforce.
автор: Kate D•
This was an in depth view of modern marketing. It's helpful for those trying to stay ahead of the curve. I really enjoyed listening to the different professors and all the real life examples they gave.
автор: Amirabbas S•
this is what i was exactly looking for. each part of it is like Gold Mine. through the course i found the best solutions for different clients and i guess it is not just foundation, it is more than it.
автор: Manju K•
if of all i want to take this opportunity to thank all my lecturer for their knowledge
and time they have give to me
thank you all
i really appreciate it i pray that i will do more to achieve my goal
автор: Michael A•
This course was excellent - the professors were incredible as well as the subject material. I felt I learned a comparable amount from this short MOOC vs what I learned in some of my MBA courses!
автор: April K•
I am really enjoying this course and the lessons are easy to follow. The instructor gives great examples to sum up each lesson and her explanations really hone in on what marketing actually entails.
автор: marco t•
You can have a view on the basic points of a marketing strategy: simple, effective, complete. You can listen, learn and if you like convert ideas on direct actions. Knowledge for action it's true.
автор: Canberk T•
This course gives the basic tools to understand marketing explicitly.All professors were great and fantastic,especially professor Fader which impressed me by its knowledge on customer analytics.
автор: samir s•
loved the fact that the course was taught by 3 professors each giving an in depth analysis of their area of expertise. Great course content and looking forward to the rest of the specialization!
автор: Naveen S•
An excellent exposure to the world of marketing. The material presented was relevant and up to date with real world examples. The presentation was lucid, easy to understand and most interesting.