A good starting point to build up the fundamental basics needed for further detailed study in the field of marketing.

Great course! Gives the student a good idea of what marketing is all about. The format is also effective and clear.

Very good introduction to the topic for someone who only understood marketing from the perspective of the consumer.

Course content is really good and very practical.

Wish there is a downloadable PDF material of the lecture contents.

Great instructors, clear information and explanations, some of the related youtube videos are a bit outdated tough.

could use more examples of the concepts; maybe as example problems to work through. Similar to the exam questions.

Some of the material... is really really old. but I do like a lot of the explanation and the videos are well done.

Great course overall.

Could do with some more examples/content from the Professional Services / Consulting sector.

Would like some more in depth examples and Week 5 felt like it was a last minute addition. Overall very pleased.

Informative course, but I would have liked more quizzes or something else to break up all of the video lectures.

I liked the mix of professors and the multiple choice questions mixed into the video to check for understanding.

Really great course.... shows insight into what goes into the marketing of everyday products around the world

Solid course. Clear, concise, informative with the right amount of interactivity. Very high quality lectures.

In general, the course is very good. However, it would be nice to split the third topic into several weeks.

Final exam questions were a bit hard because some relevant information have not been given in the lectures.

I totally learned something new, lots of things I have never been heard of before are taught. Thanks a lot.

For a newbie. It was a great start. Will keep upgrading and learning more marketing and digital marketing.

Very useful course for someone who want to start marketing or business specialization or want to study MBA

Excellent introduction to Marketing with many real-world examples students can relate the theory back to.

Liked all the content, just week 3 was quite heavy, could have been more descriptive and less text heavy

Really good introductory primer. There was a lot of info and wish there was a slides/notes pdf included.

Exceptional teaching style, this course gave me an immence amount of knowledge in the marketing field

Great course. The content is well organised that students can easily follow through at their own pace.

Course is good. Would have liked some more content and slides which would improve knowledge retention

Good course to start off, latest content based on what is changing in the industry can be introduced.