This course enhanced my perspective, I took it parallel to my ongoing courese, the cases discussed in this module helped me to analyse the application of various marketing concepts. Thanks a lot...!
Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!
автор: kris G
•Gives basic view on Marketing. Just to start learn more deeply on pricing or customer behaviour . Digital marketing barley touched.
автор: William H L
•Principals are solid, It aided me in evaluating my companies approach to marketing and the proper roll it should play going forward.
автор: Kelly D
•Great teachers and very interactive. I like having the spot questions in between each section as it kept me from getting distracted.
автор: Boyi Y
•The quiz in 3rd week have some questions that the material in that week does not fully answer. Other than that the course is great!
автор: Muhammad S
•Good class easy and good professor best place to know about introduction to marketing. Thanks Coursera and Warton Business School
автор: Le H T
•This course helps me know more basic concept about Marketing. It gives me a chance to dig deeper in Marketing field.
Many thanks :)
автор: Vyom G
•The course delivery and content is quite lucid and easy to understand. One suggestion is to add cases from outside of the US.
автор: Arman A
•Great introduction. Excellent presentations with great speakers. I appreciated the different angles provided by the different
автор: Gayane Y
•The lectures are interesting, but the materials should be updated, newer company and research examples should be involved.
автор: Daniela C
•Quizzes were too easy compared to final exam. Reading material could be more, the videos have little information/theory.
автор: YAHYA Z
•Provides a comprehensive introduction to marketing fundamentals, with a reflection on the modern markets implementation.
автор: Matthew P B
•Good course with useful things to learn. Couple glitches with the info regarding the 5Cs and a couple quiz questions.
автор: Ahmed
•it's a good introduction to marketing world with easy language and tremendous description in recent marketing science
автор: Nichola C
•Good course for understanding the basics of marketing and pique interest in the complex creature that is the customer.
автор: Swathy E
•Completely enjoyed the course. This changed the way i look at a commercial in my daily life. Thanks to the professors.
автор: Ravishu A
•A good starting point to build up the fundamental basics needed for further detailed study in the field of marketing.
автор: Thomas H
•Very good introduction to the topic for someone who only understood marketing from the perspective of the consumer.
автор: Nimalan
•Course content is really good and very practical.
Wish there is a downloadable PDF material of the lecture contents.
автор: Agustin R L R
•Great instructors, clear information and explanations, some of the related youtube videos are a bit outdated tough.
автор: Ramnath S
•could use more examples of the concepts; maybe as example problems to work through. Similar to the exam questions.
автор: Signý B
•Some of the material... is really really old. but I do like a lot of the explanation and the videos are well done.
автор: Faiz A
•Great course overall.
Could do with some more examples/content from the Professional Services / Consulting sector.
автор: John M
•Would like some more in depth examples and Week 5 felt like it was a last minute addition. Overall very pleased.
автор: Brandon M
•Informative course, but I would have liked more quizzes or something else to break up all of the video lectures.
автор: Marian M
•I liked the mix of professors and the multiple choice questions mixed into the video to check for understanding.