NS
Jun 28, 2020
Nice and systematic presentation of the contents help to gain the knowledge to anyone.
Really nice and helpful for me , it develops a basic ideas of market and customer relations understanding.
S
Apr 9, 2020
Thank-you for the course. Amazing professor and his teaching style. Gained a lot of clarity and insight towards how to conduct research, choose a sample, frame hypothesis and avoid making errors.
By Nitish K
•Oct 29, 2020
Overall its a good short course on Market Research. Only thing that can be done better is the presentation slides with more topics.
By Maria P C
•Jun 26, 2020
It was an amazing experice that gaves me the opportunity to know more the basic info about Marker research and Consumer Behavior.
By Arshadul H
•Apr 9, 2020
I just loved the way he exemplified the topics but sometimes it seems venturesome to me to get clear understanding of the topics.
By Karthik P R
•Jun 2, 2020
It was a nice course built with real-life examples. I liked the consumer behavior section more than the market research section.
By Ibrahim E
•Nov 6, 2019
Concise but may be need detailed power point rather than overwhelmed transcript as it will be easier to take it as a reference.
By Javier F G
•May 2, 2018
Useful course for students and professionals willing to introduce themselves into this field of study. It was a nice experience.
By Zhengyi X
•Oct 9, 2022
It is an overall good course, but it seems that much content has been omitted, like the data analysis fundamentals in Week 4...
By JATI R
•Jul 29, 2020
i think the wording of the quiz can be made to be more simpler and much more understandable but nevertheless,it was worthwhile.
By Bichoy F
•Jul 7, 2019
It's a great course with great content but sometimes i felt that the videos need to have some more data to comprehend more.
By saurabh B
•Mar 22, 2019
great learning design and concise.
I would appreciate if it could be made jargon free at certain parts or add more context.
By sumit j
•Aug 3, 2018
some concepts were hard to understand without any examples provided. But overall i learned a lot and recommend the course.
By Tiffany A T
•Sep 27, 2020
Thank you. The course is an overview of marketing research. The explanation was clear, and the examples were relatable.
By Apple F
•Mar 27, 2022
1. missing videos - especially in sampling and analytics parts
2. final test answer is wrong - type I and type II error
By SHENBAGARAJ C
•May 31, 2020
Consumer behavior topics explained well in practical aspects than marketing research theoretical aspects explained ,.
By WAJIHA M
•Apr 19, 2020
Some parts were very basic however, i believe technicalities and difficult terms should have been elaborated further.
By Fei X 徐
•Jul 23, 2018
Very interesting explanations on the consumer decision making process. Help us to think using real life examples.
By Carlos A R E
•Nov 4, 2019
Buena introducción a la materia, quizás demasiada terminología y poco espacio para reflexionar sobre la misma.
By Md A Q
•Dec 27, 2021
Consumer Behavior part was excellent. but the market research part was below average. Overall, a good course.
By Massimiliano M
•May 6, 2019
At some point too much info (especially in Week 4) without sufficient supporting examples (too much theory)
By SAFAA M A A
•Nov 20, 2020
I found some difficulty in accent of the speaker, over it by follow the script attached with each video
By Gunes M
•Apr 4, 2020
From data collection to making questionnaire, this course helped me in understanding marketing research.
By Sunnatbek S u K
•Aug 16, 2020
Useful informations and lessons about market research and how to conduct a marketing research. Thanks.
By Myrto K
•Nov 3, 2020
Very good course! It would be very helpful to have access to slides of the info presented on videos.
By Soviet K
•May 5, 2022
Need to see more example as graphic, practice exercise in data analysis through SPSS software etc.
By Varun P
•Apr 9, 2020
Course was quite apt and the sequence was just perfect. Good refreshing knowledge of basic skills.