How to get insights from your customers?

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From the course by Мэрилендский университет в Колледж-Парке
Innovation for Entrepreneurs: From Idea to Marketplace
207 ratings
Мэрилендский университет в Колледж-Парке
207 ratings
Course 2 of 4 in the Specialization Entrepreneurship: Launching an Innovative Business
From the lesson
Customer Discovery and Validation
This modules provides an overview of the customer discovery process, and insights on customer validation. The opportunities and challenges of planning, conducting, and analyzing customer interviews are also discussed.

Meet the Instructors

  • Dr. Thomas J. Mierzwa
    Dr. Thomas J. Mierzwa
    Lecturer of Technology Entrepreneurship
    Maryland Technology Enterprise Institute (Mtech)