This course focuses on the factors involved in the adoption of innovation - features, organizations, country of origin, cognitive, normative and affective aspects, change agents. Using real-world health innovations, you'll assess what impacts their scaleability to new contexts, how organizational and human characteristics affect adoption, to what extent diffusion of an innovation is influenced by unconscious bias. You'll also delve into the process of adopting an innovation within a clinical setting and why it's so important to know who your 'change agents' are. As started in the second course of this specialisation, Healthcare Entrepreneurship: Taking Ideas to Market, you'll revisit the skill of pitching, exploring why and how to adapt pitches depending on your audience.
Этот курс входит в специализацию ''Специализация Global Health Innovations'
Об этом курсе
Будет ли вашей компании выгодно обучить сотрудников востребованным навыкам?
Попробуйте Coursera для бизнесаЧему вы научитесь
Consider key factors influencing the adoption and scaling up of different healthcare innovations so as to examine what success looks like.
Analyse how organizational structure, culture and resources are key in adoption in relation to organizational contexts.
Examine how cognitive, normative and affective aspects can influence perception regarding an innovation's attractiveness and scaleability.
Apply persuasive techniques to connect to audiences involved in the process of innovation scaling and adoption.
Приобретаемые навыки
- Persuasive Techniques
- Adoption
- Public Health
- Innovation
- Scaleability
Будет ли вашей компании выгодно обучить сотрудников востребованным навыкам?
Попробуйте Coursera для бизнесаот партнера
Сделайте шаг навстречу диплому магистра.
Программа курса: что вы изучите
HOW TO IDENTIFY A SUCCESSFUL INNOVATION
ORGANISATIONAL AND HUMAN FACTORS THAT AFFECT ADOPTION OF AN INNOVATION
COUNTRY OF ORIGIN AND HOW IT AFFECTS INNOVATION DIFFUSION
IDENTIFYING THE END USER AND SECURING ENGAGEMENT
Рецензии
- 5 stars79,31 %
- 4 stars12,06 %
- 3 stars6,89 %
- 1 star1,72 %
Лучшие отзывы о курсе HEALTHCARE INNOVATION: WHAT DOES SUCCESS LOOK LIKE AND HOW TO ACHIEVE IT?
The Course is Timely and Informative. This is both essential and sensitive that your life decisions in the future is anchored on this Course. Be Wise.
The class was helpful and gave insight into innovation
Специализация Global Health Innovations: общие сведения

Часто задаваемые вопросы
Когда я получу доступ к лекциям и заданиям?
Что я получу, оформив подписку на специализацию?
Можно ли получить финансовую помощь?
Остались вопросы? Посетите Центр поддержки учащихся.