In the Healthcare Marketplace specialization capstone course, key skills are engendered from the four prior courses to create an original medical innovation valuation.
The first course in the specialization teaches the learner to size a population or market. The second course teaches whether the clinician will or will not find value from deploying a new innovation. The third course identifies the competitive landscape of medical technology innovations to compete or complement. The fourth course, teaches how to put a monetary value on the improvement in health resulting from a new innovation. The summary of these elements creates a document of high strategic value where the learner has demonstrated not only an understanding of the marketplace but what is required for the marketplace to advance. This is what is accomplished during the Healthcare Marketplace capstone experience.
Этот курс входит в специализацию ''Специализация Healthcare Marketplace'
Healthcare Marketplace Capstone
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Программа курса: что вы изучите
Неделя
1Welcome and Getting Started
The capstone project provides learners with the opportunity to apply the key principles and practices presented in the four courses of the Healthcare Marketplace specialization to a real-world situation. In this first module, learners will get acquainted with the overall expectations of this capstone course.
1 видео ((всего 1 мин.)), 1 материал для самостоятельного изучения
1 материал для самостоятельного изучения
Overview of the Healthcare Marketplace Capstone10мин
Milestone 1: What is your Health Marketplace Innovation?
In this Milestone you will describe a new medical innovation in the context of what makes it extraordinary for investment or use in a community. Your final project for this capstone will feature 4 critical milestone components for an assessment of new innovation. Once completed, hope is that you have a body of illustrate your critical thinking to advance your career or switch careers into the healthcare market.
5 видео ((всего 19 мин.)), 2 материалов для самостоятельного изучения, 1 тест
5 видео
4.3.2 Preparing a Global Health Technology ‘Dossier’6мин
5.1.4 Key Issues of the 21st Century4мин
5.3.1 Key Questions for an Innovation Valuation3мин
5.3.2 What is the Technology?2мин
2 материала для самостоятельного изучения
Milestone 1 - Memo Assignment Best Practice Example for NewCo's Technology10мин
Slide Deck version of the NewCo Milestone 1 memo10мин
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2Milestone 2: What is the Voice of the Healthcare Provider?
For the second milestone you will complete an analysis of what the key customer - the medical provider - will required of the new technology or innovation to want to use it. This will require you to ask medical providers that you encounter about the nature of the technology and whether would find it of value. Remember to always tell provider that you are a student not a sales agent. The health care delivery course provides great insight into how care is delivered and will provide the context and background for your brief 2-3 page memo resulting from this milestone.
4 видео ((всего 33 мин.)), 2 материалов для самостоятельного изучения, 1 тест
4 видео
2.4.1 What Challenges are Facing Hospitals?13мин
4.2.5 Specialists: Challenges & Innovations7мин
1.2.4 PEOPLE in Healthcare Delivery7мин
2 материала для самостоятельного изучения
Milestone 2 - Memo Assignment Best Practice Example for NewCo's Technology10мин
Slide Deck version of the NewCo Milestone 2 memo10мин
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3Milestone 3: Regulatory and IP Status of the Innovation
Almost any new medical technology for consideration by an investor will insist on safety and efficacy approval by a government regulator like the United States FDA. Furthermore they will insist on an assessment of whether the intellectual property (IP) that the innovation operates in is not conflicting with other IP claims. For this milestone you will complete a brief assessment of how the innovation would be classified by the US FDA as well as generate a very cursory patent search for conflicting IP claims using common and free tools on the Internet such as Google patent search and the US Patent and Trademark office web site. The assessment should be 2-3 to pages in length.
5 видео ((всего 32 мин.)), 2 материалов для самостоятельного изучения, 1 тест
5 видео
1.2.2 Investigational New Drug (Phase 1 to Phase 4)4мин
3.1.1 Medical Device Industry: Regulatory Basics8мин
4.2.3 The 510k: Friend or Foe?5мин
4.3.3 Keeping the Product Fresh and Safe in the Long Run6мин
2 материала для самостоятельного изучения
Milestone 3 - Memo Assignment Best Practice Example for NewCo's Technology10мин
Slide Deck version of the NewCo Milestone 3 memo10мин
Неделя
4Milestone 4: How will the Innovation Generate Revenue?
A great innovation needs a solid revenue model for survival-ability. In this milestone you will be asked to use parts of the prior three capstones to generate your own market report. Identifying the innovation's market space, voice of the customer, IP and regulatory path and final path roof reimbursement are critical components for identifying whether a medical innovation should advance and be sustained commercially.
5 видео ((всего 32 мин.)), 2 материалов для самостоятельного изучения, 1 тест
5 видео
2.2.1 Introduction to Administrative Data6мин
3.1.1 The Types and Uses of Assessments7мин
3.2.1 Introductions to Costs7мин
3.2.2 Costing4мин
2 материала для самостоятельного изучения
Milestone 4 - Memo Assignment Best Practice Example for NewCo's Technology10мин
Slide Deck version of the NewCo Milestone 4 memo10мин
4.8
Рецензии: 7Лучшие рецензии
автор: BL•Jun 5th 2017
LOVED IT. Helped me gain knowledge in a very friendly way. I would be learning this stuff by myself for a very long time if it were not for this specialization
автор: JV•Apr 3rd 2017
Very nice way of bringing all the courses together into a project that can be utilized in the real world.
Преподаватель
Stephen T Parente
ProfessorCarlson School of Management, Department of Finance
О University of Minnesota
The University of Minnesota is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation’s most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.
О специализации ''Healthcare Marketplace'
The first course, Healthcare Marketplace Overview, covers all of the major sub-sectors of the healthcare industry including the physician, hospital, insurer and medical technology markets, including a historical perspective. The second course, Healthcare Delivery Providers, takes an in-depth look at the system of healthcare delivery and the transformations occurring to improve the health of populations and communities. The third course,Pharmaceutical and Medical Device Innovations, gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. The fourth course, Medical Technology and Evaluation, explains how cost-effectiveness analysis is used in the healthcare market to put a monetary value on a life saved through a new innovation.
The Capstone brings together key skills engendered from the four courses to create an original medical innovation valuation. The first course teaches the learner to size a population or market. The second course explores whether the healthcare delivery system and the clinicians will or will not find value from deploying a new innovation. The third course identifies the competitive landscape of medical technology innovations to compete or complement. The fourth course teaches how to put a monetary value on the improvement in health resulting from a new innovation. In this way, the suite of four courses supports the capstone experience.
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