Apr 20, 2020
Professor Nader has been immensely helpful in bringing about a change in the way i viewed Brand Management. The course is well framed with lots of good examples and interviews. A wonderful experience!
Apr 14, 2020
well researched and well compiled topics.\n\nI would like to suggest some case studies of other continents too, as its a course with global audience.\n\nThank you Nader and the team for your efforts.
автор: jide a s•
Apr 29, 2020
This has been the best use of my time during the global lockdown. As an advertsing professional, this course has radically changed my understanding of brand management and I am eager to use this new understanding to grow my clients' brands.
May 05, 2020
Absolutely brilliant! Perfect balance between the lectures, interviews and assignments. Above all, I loved that it is more case study embedded, rather than theory heavy and the from the outset it aims to bring the new ideas on the subjects.
автор: Munira S•
Jun 29, 2020
I am very fortunate that i got the opportunity to enroll i this course. My professor Nader Tavassoli was an amazing teacher. I've got to learn a lot and enriched my knowledge from him. I am very thankful to Coursera for this opportunity.
автор: Soulin D•
Apr 26, 2020
I have enjoyed this course, it is really well adapted to a global audience with so many interviews, testimonials of successful companies as best practices. The professor speaks universal language in terms of examples. Recommended class !
автор: Vignesh R M•
Jan 02, 2020
I liked this course. the videos were really informative and I managed to use it quite a bit when I was working. Videos really helped me to remember more better and it helped to answer the questions that was asked of me with relative ease.
автор: John O•
Jul 31, 2020
Presentation was top notch. I loved the fact that concepts were grounded in relatable examples and experiences. Would recommend it to anyone interested in understanding what makes a successful organization from the branding perspective.
автор: Nagy A•
Mar 23, 2020
I am really happy that i had a possibility to take park in this course. I learned very lot, and it really changed my point of view about branding. Professor Nader Tavassoli is an awsome teacher! Thank you very much for the possibility !
автор: Panagiotis K•
Jul 27, 2019
Excellent course which combines knowledge and real case studies. A great overview of brand management with tools and concepts which make the course easy to understand and on the same time give you the techniques to apply the knowledge.
автор: Carina R•
Jul 13, 2020
Coursera is practically a helpful, insightful and informative Platform for those business students, businessmen and entrepreneurs. The professor, Nader Tavassoli is great! has a lot to share and thank you for the insights. Godspeed!
автор: Susana A•
Jul 01, 2020
Excellent course! Well designed, well structured, wonderful teacher, challenging quizzes and a MUST for those who want to learn more about Brand Management! Thank you Professor Nader Tavassoli for being a magnificent professional!
автор: Vikas A•
May 31, 2020
This is the best course on brand management. Thanks a lot to Mr. Nader Tavassoli who left no stone unturned to broadly explain the concepts involve in brand management using various examplpes, case studies and corporate interviews.
автор: dhruvi s•
Jun 27, 2020
Well structured and Very insightful course. Concepts are thoroughly explained and communicated well. The best part of this course is the industry interviews that give great insights into how the concepts taught works in real life.
автор: Althea C•
Apr 27, 2020
Professor N. Tavassoli did an excellent job with this MOOC, brilliant professional who demonstrates knowledge and experience and who also went the extra mile to ensure the course would be easily understood by people at all levels.
автор: Yelena T•
Jun 28, 2020
The best online course i've ever tried. Content is very interesting and useful, especially examples and MOOCs. This course inspires to try all concepts in real life. I'm very thankful to have an opportunity to join this course.
автор: SHIRVARI G•
Dec 30, 2019
The course has helped me a lot in many ways. It has created more thrust in me for the genre of brand management and marketing and I am looking forward to do more courses in this area and will try to excel further in this segment.
автор: Dalia E K•
Jun 11, 2020
I am not a person who can easily enjoy studying specially online , but this course got me hooked till the last bit. the MOOC added a lot to my knowledge and background .. loved Dr Nader’s way and hope to join more of his courses
Mar 03, 2020
Gostei do professor, Nader Tavassoli, do nível de entendimento que ele tem sobre o assunto. Mesmo com apenas 5 semanas, o conteúdo do curso não é superficial. Inclusive se tivesse mais tempo de curso seria ainda mais proveitoso.
автор: Reuben J C•
Jul 30, 2020
It was a great experience. I always wanted to learn with real life examples and case studies which was provided by this course in abundance. Thank you Nader sir for your wonderful explanation, it was really great and enjoyable.
автор: Srinivasan M•
Jul 16, 2020
This is a well structured course that touches upon several key themes. My suggestion would be to add a chapter on what digital strategies and how digital marketing techniques should be leveraged to further the brand value.
автор: Ferich Y•
Nov 20, 2019
I have just started the class and it's absolutely amazing ! The teacher is an amazing soul who explains things so clearly, and he even runs some interviews with real CEO's and entrepreneurs. Thank you for your amazing work !
автор: Austin J•
May 08, 2019
This course really assists well with overall understanding of Brands, as well as contemporary differences in how they are managed. Up to date, and well explained with great visuals, there is an abundance of clothes hangers.
автор: Eleni x•
Mar 04, 2020
This course helped me a lot to clearly understand everything about branding. My studies are on Marketing & Communication field, however I learned many new things. I feel like I have my Master degree! Thank you Mr Tavassoli.
автор: Panina S•
Jun 21, 2020
Great course! For me personally it was very important that all the concepts were illustrated with business cases and vivid examples, which facilitated a better and clearer understanding and comprehension of the material.
автор: Praewwanit S•
May 06, 2020
Well structured course with great content. The professor explain the concept of branding that broaden my view about branding. The way that the professor explain the content is easy to understand and fun to learn as well.
автор: Parnavi G•
May 09, 2020
Prof. Nader Tavassoli is great at making students understand every concept deeply. The course is extremely helpful in determining an organization its value in the world. Brand provides a face to a body called business.