This specialization is ideal for anyone interested in the scale, scope, and specifics of doing business abroad.
Специализация международный бизнес
Become a Global Business Manager. Master international business strategies and methods for global success.
от партнера
Чему вы научитесь
Comprehend and critique global business including trade theories, globalization, political and economic systems, ethics, and international trade law.
Apply models of national culture to international marketing and human resource management.
Understand methods of organizing international logistics and supply chains and explain foreign currency exchange and its risks.
Analyze and evaluate the many modes and methods that businesses can participate in international markets.
Специализация: общие сведения
Проект прикладного обучения
By successfully completing this specialization, learners will be fully prepared to engage in discussions and management issues regarding contemporary international and domestic business. Learners will gain a broad understanding of the context of international business; HRM and marketing; SCM, logistics, finance, and accounting; and operating abroad.
This specialization is ideal for anyone interested in the scale, scope, and specifics of doing business abroad.
О специализации
Пройти курсы
Специализация Coursera — это серия курсов, помогающих в совершенстве овладеть определенным навыком. Можно сразу записаться на специализацию или просмотреть курсы, из которых она состоит и выбрать тот, с которого вы хотите начать. Подписываясь на курс, который входит в специализацию, вы автоматически подписываетесь на всю специализацию. Можно завершить всего один курс, а потом сделать паузу в обучении или в любой момент отменить подписку. Отслеживайте свои курсы и прогресс на панели управления учащегося.
Практический проект
В каждой специализации есть практический проект, который нужно успешно выполнить, чтобы завершить специализацию и получить сертификат. Если для практического проекта в специализации предусмотрен отдельный курс, прежде чем начать его, необходимо завершить все остальные курсы.
Получите сертификат
Когда вы пройдете все курсы и завершите практический проект, вы получите сертификат, которым можно поделиться с потенциальными работодателями и коллегами.

Специализация включает несколько курсов: 4
International Business Context
This course on the context of international business provides an overview of the environments in which international business has existed in the past and how it operates in the present. First, the theory and history of international trade and the place of business in global trade are summarized. Next, the parallel topic of globalization and its impact on international business is reviewed. Then, the varied political, economic, and ethical environments in which international business must operate are discussed. Finally, current international trade agreements and national trade laws and regulations are presented. Without understanding the context of international business, international managers and leaders will indeed find success difficult.
International Business and Culture
In this course, learners develop a solid understanding of how national cultures shape international human resource management, international marketing, and international business generally. The course provides an overview of international culture, human resource management (HRM), and marketing. This may seem like a peculiar grouping of topics, but successful international HR management and marketing are highly dependent on national culture. Without understanding a people’s culture, managing and selling to those people is fraught. In the first module, the many determinants of national culture are explored as well as the dimensions or characteristics of a nation’s culture. In the next module, we review the various organizational structures appropriate for international business before turning to the HR challenges of managing a diverse population of international employees. In the final two modules, we explore the many challenges of international marketing across nations and across cultures.
International Business Operations
This course provides learners with a solid foundation in international supply, logistics, and foreign currency exchange. Foreign exchange is included in this course since it plays such an important role in planning and executing international operations. The first half of the course reviews critical roles that supply chain management, sourcing, logistics, and transportation play in contemporary global business. In the second half, the focus shifts to foreign currency exchange risks and methods for mitigating those risks, both financial and non-financial.
International Business Venturing Abroad
This course reviews and evaluates the many ways that businesses can engage in international commerce. First presented are the three decisions that any business needs to make to go global, including a model for country selection. Next, modes of exporting and importing are discussed, followed by a review of contract modes of entry such as licensing and franchising, and then foreign direct investment strategies such as joint ventures, mergers, and acquisitions. The course concludes with a personal look at going global, including deciding to go, preparing to go, working and living abroad, and the challenges of coming home.
от партнера

Колорадский университет в Боулдере
CU-Boulder is a dynamic community of scholars and learners on one of the most spectacular college campuses in the country. As one of 34 U.S. public institutions in the prestigious Association of American Universities (AAU), we have a proud tradition of academic excellence, with five Nobel laureates and more than 50 members of prestigious academic academies.
Часто задаваемые вопросы
What is the refund policy?
Можно ли зарегистрироваться только на один курс?
Is financial aid available?
Могу ли я пройти курс бесплатно?
Действительно ли это полностью дистанционный курс? Нужно ли мне посещать какие-либо занятия лично?
Получу ли я зачеты в университете за прохождение специализации?
Остались вопросы? Посетите Центр поддержки учащихся.