In a world characterized by volatility, uncertainty, complexity, and ambiguity, leaders require innovation skills. Thinking flexibly and developing an entrepreneurial mindset are critical to thriving in uncertain business environments. This specialization addresses how to recognize and question assumptions and constraints so as to identify and capitalize on opportunities. Innovation is needed within existing organizations and to found new organizations. Learning to change the rules of the game by creating innovative value propositions and discovering new market positions for sustained competitive advantage are some of the actionable lessons in this specialization.
This specialization will be of value to both aspiring and practicing entrepreneurs as well as employees in established firms who are interested in becoming innovative leaders in an interconnected world.
Специализация Innovation: From Creativity to Entrepreneurship
Innovate in a Connected World. Learn about frameworks to manage and innovate in uncertainty
от партнера
Специализация Innovation: From Creativity to EntrepreneurshipИллинойсский университет в Урбане-Шампейне
Специализация: общие сведения
Приобретаемые навыки
CreativityBusiness ModelEntrepreneurshipInnovation ManagementInnovation
Специализация: принцип работы
Пройти курсы
Специализация Coursera — это серия курсов, помогающих в совершенстве овладеть определенным навыком. Можно сразу записаться на специализацию или просмотреть курсы, из которых она состоит и выбрать тот, с которого вы хотите начать. Подписываясь на курс, который входит в специализацию, вы автоматически подписываетесь на всю специализацию. Можно завершить всего один курс, а потом сделать паузу в обучении или в любой момент отменить подписку. Отслеживайте свои курсы и прогресс на панели управления учащегося.
Практический проект
В каждой специализации есть практический проект, который нужно успешно выполнить, чтобы завершить специализацию и получить сертификат. Если для практического проекта в специализации предусмотрен отдельный курс, прежде чем начать его, необходимо завершить все остальные курсы.
Получите сертификат
Когда вы пройдете все курсы и завершите практический проект, вы получите сертификат, которым можно поделиться с потенциальными работодателями и коллегами.
Специализация включает несколько курсов: 7
Курс1
Strategic Innovation: Building and Sustaining Innovative Organizations
4.8
Оценки: 176
Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs and capturing value back from consumers.
At the core of a successful innovation strategy is a great product concept. Product is an all-encompassing term that includes physical goods, intangible services, and even ideas. There are three pillars to a successful product strategy: a clear understanding of (a) the target customers (WHO), (b) the specific elements of the product offering (WHAT) that satisfies consumer needs and dovetails with company capabilities, and (c) the tactical plans to reach end consumers (HOW). The value proposition has to be embedded in a coherent business model in order to create and capture value. But well-laid innovation plans can go awry without a consideration of the business ecosystem that includes competitors, collaborators, including suppliers, distributors, and retailers, or the contextual environment in which the company operates. In an interdependent world, fostering an integrated ecosystem is critically important for companies interested in maximizing the odds of innovation success.
Drawing from many years of research, this course will offer a set of frameworks, tools, and concepts in order to develop innovative strategies in a holistic way so as to achieve leadership positions.
Курс2
Strategic Innovation: Managing Innovation Initiatives
4.8
Оценки: 118
You may have noticed that what is new often behaves differently than what has become accepted over time, whether it is in a market, or a technology, or involves people and firms. Much research supports these general ideas, and this course builds on them to help you develop a perspective on managing innovation. That is, you will build your capability to lead and design your organization in effectively implementing innovation initiatives and achieving their strategic intent.
To do this, you will learn a set of frameworks, tools, and concepts that can help you address several important challenges in managing innovation. The first challenge regards how to successfully implement innovation efforts within established firms and alongside established businesses. You then investigate the particulars of managing innovation when disruptive technologies are involved. Other topics include leadership of new product development teams, planning and evaluation of innovation initiatives, and management of innovation across organizational boundaries, as happens with alliances or virtual firms.
Курс3
Creativity Toolkit I: Changing Perspectives
4.7
Оценки: 111
Thinking and doing the same things faster and better is not enough; we need creativity. Fortunately, creativity is a skill you can learn. This course will examine when, why, and how we can be creative. It examines the cues that trigger us to consider being creative. It provides a road map of the creative process – the process of changing our perspectives – and the kinds of outcomes that result from creativity. It examines how we can go through the creative process more efficiently and more effectively by examining what is changing about our thinking and how we can make those changes. The end result is more flexible thinking that can be used to recognize and develop new opportunities.
Курс4
Creativity Toolkit II: Creative Collaboration
4.7
Оценки: 101
Creativity requires us to collaborate with others. This course is designed to make you a better creative collaborator. Creativity can require us to bring together knowledge from different areas, often known by different people. We need to foster effective collaboration rather than have those differences lead to misunderstandings and conflict. The ideas that we generate, individually or collectively, will be evaluated by others, such as bosses, funders, and customers. These audiences will likely have different concerns when they hear about your ideas and are likely to evaluate ideas differently than you do. We need to pitch our ideas in ways that get others excited about them, rather than bored or confused, so that we can expand the group of collaborators in our creative efforts.
Преподавателя
E. Geoffrey Love
Associate ProfessorDepartment of Business Administration, Gies College of Business
Thomas E. Parkinson
Visiting ProfessorUniversity of Illinois College of Business
Raj Echambadi
Alan J. and Joyce D. Baltz Professor | Sr. Associate Dean for Strategic InnovationDepartment of Business Administration, College of Business
Jeffrey Loewenstein
Associate Professor of Organizational BehaviorDepartment of Business Administration
Jack Goncalo
ProfessorDepartment of Business Administration
Jeff Flesher
PhDСделайте шаг навстречу диплому магистра.
Специализация входит в онлайн-программу ''Master of Business Administration (iMBA)' от партнера Иллинойсский университет в Урбане-Шампейне.
Если вы переходите на полную программу, курсы засчитываются при получении диплома.
О Иллинойсский университет в Урбане-Шампейне
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
Часто задаваемые вопросы
Какие правила возврата средств?
Можно ли зарегистрироваться только на один курс?
Да! Чтобы начать, нажмите карточку интересующего вас курса и зарегистрируйтесь. Зарегистрировавшись, вы можете пройти курс и получить сертификат, ссылкой на который можно делиться с другими людьми. Просто ознакомиться с содержанием курса можно бесплатно. При подписке на курс, входящий в специализацию, вы автоматически подписываетесь на всю специализацию. Ход учебы можно отслеживать в панели управления учащегося.
Можно ли получить финансовую помощь?
Могу ли я пройти курс бесплатно?
Действительно ли это полностью дистанционный курс? Нужно ли мне посещать какие-либо занятия лично?
Это полностью дистанционный курс, потому вам не нужно ничего посещать. Все лекции, материалы для самостоятельного изучения и задания доступны всегда и везде по Интернету и с мобильных устройств.
Получу ли я зачеты в университете за прохождение специализации?
Эта специализация не приравнивается к зачету в университетах, однако некоторые вузы принимают сертификаты на свое усмотрение. Дополнительную информацию уточняйте в своем деканате.
Сколько времени занимает получение специализации?
Time to completion can vary widely based on your schedule, most learners are able to complete the Specialization in 3-6 months.
What background knowledge is necessary?
No background knowledge is required to complete this specialization.
Do I need to take the courses in a specific order?
It is recommended that the courses in the Specialization be taken in the order outlined. Some courses do list other courses as prerequisites. In the Capstone Project, you will have the opportunity to synthesize your learning in all six courses and apply your combined skills in a final project.
What will I be able to do upon completing the Specialization?
Once you complete the specialization, you will be able to develop an entrepreneurial mindset and understand how to manage and innovate in uncertainty. Understand when, why, and how to think creatively. Assess the feasibility of a new venture and the diversity of challenges involved.
Как часто предлагается каждый курс в специализации?
Each course in the Specialization is offered on a regular schedule with sessions starting about once per month. If you don't complete a course on the first try, you can easily transfer to the next session, and your completed work and grades will carry over.
I’m interested and have more questions about the iMBA. Where do I go for more information?
Please find more information at https://www.coursera.org/course/imba and http://onlinemba.illinois.edu/, or email your questions to onlineMBA@illinois.edu.
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