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Вернуться к Viral Marketing and How to Craft Contagious Content

Отзывы учащихся о курсе Viral Marketing and How to Craft Contagious Content от партнера Пенсильванский университет

4.7
звезд
Оценки: 3,962
Рецензии: 1,325

О курсе

Ever wondered why some things become popular, and other don't? Why some products become hits while others flop? Why some ideas take off while others languish? What are the key ideas behind viral marketing? This course explains how things catch on and helps you apply these ideas to be more effective at marketing your ideas, brands, or products. You'll learn how to make ideas stick, how to increase your influence, how to generate more word of mouth, and how to use the power of social networks to spread information and influence. Drawing on principles from his best-selling book, "Contagious: Why Things Catch On," Professor Jonah Berger illustrates successful strategies for you to use buzz to create virality so that your campaigns become more shareable on social media and elsewhere. By the end of this course, you'll have a better understanding of how to craft contagious content, build stickier messages, and get any product, idea, or behavior to catch on....

Лучшие рецензии

NR

Jul 26, 2020

Educational and eye opening, the instructor offered amazing content with examples and links to further look into the topics mentioned. A great tool to have for anyone in business, sales, or marketing.

VT

Apr 05, 2020

The course is very helpful and informative. I enjoy all the examples and materials of it. Totally recommend this course to people who want to further improve their influence as an effective marketer!

Фильтр по:

1176–1200 из 1,305 отзывов о курсе Viral Marketing and How to Craft Contagious Content

автор: Eduardo S

May 09, 2017

Interesting content, however a bit superficial (which was expected considering the len

автор: Mostafa I H

Apr 16, 2017

Very helpful course and i have learned alot of things through this education journey.

автор: Tín L

Aug 03, 2016

Show you the basic principles of how to make you spread your ideas and communication!

автор: Rick P

Jan 29, 2016

Excellent summary of social network marketing. It was well worth the time invested.

автор: Zhangyang Z

Aug 29, 2020

The first two weeks were easy to apply to real life, the last two are a bit harder.

автор: Jennifer S

May 02, 2018

Good content, short and simple. Takeaway (SUCCES) is one you will remember! :-)

автор: David L

Jan 30, 2017

Very informative and easy to follow. Lecturer speaks in a clear and concise manner.

автор: Nicholas R

Apr 13, 2020

Pretty interesting, but not that specific to a certain type of product or service.

автор: Farhana K

Oct 06, 2016

A very good course, covers a lot of things that piques your interest in marketing.

автор: Vivek S

Dec 18, 2015

simple and effecient tips for everyday corporate life on how to ignite ones ideas.

автор: Becca R

Jan 29, 2019

Engaging content, segments easily digestible and valuable information. Thank you!

автор: Frances O

Aug 16, 2017

Very enlightening and currently relevant course. I wish it were longer!

Thank you!

автор: Nicola m

Jun 09, 2020

Great short lectures, could use a little more detail on creating content itself

автор: Marga C

Jul 12, 2018

Great course, very useful information and a very good and agreeable teacher :)

автор: kwinters

Oct 03, 2017

Informative course. Most of Week 4 reminded me of Gladwell's Tipping Point.

автор: Rohan I

May 17, 2017

Very informative and well thought out structure to the way it was presented.

автор: Leo A R H

Sep 08, 2020

Good course. I learned a lot and I enjoy how interactive this course is.

автор: Shivangi S

Jul 10, 2019

this was a great learning exercise! I wish we had some assignments too.

автор: Alison W

May 04, 2017

A great reminder that things that go viral are not always by accident.

автор: Oleksandr K

May 05, 2016

Very good course! Very interesting and involving, but... too short....

автор: Claus S

Feb 16, 2016

Good teacher, great format. Could be a bit more advanced in the future

автор: Michael C

Dec 11, 2017

Great integration of multiple ideas and tied with real life examples.

автор: Joseph B

Oct 18, 2016

This was an excellent course! I really enjoyed it and learned a lot.

автор: Feste I

Nov 26, 2019

I really liked this course. Very interesting content and examples.

автор: Ruchan B

Apr 18, 2017

Great tips. All mentioned make sense and helpful. It is inspiring.