Welcome to English for Business and Entrepreneurship, a course created by the University of Pennsylvania, and funded by the U.S. Department of State Bureau of Educational and Cultural Affairs, Office of English Language Programs.
от партнера
English for Business and Entrepreneurship
Пенсильванский университет
Об этом курсе
Недавно просмотрено: 968,638
Карьерные результаты учащихся
54%
начал новую карьеру, пройдя эти курсы
56%
получил значимые преимущества в карьере благодаря этому курсу
16%
стал больше зарабатывать или получил повышение
Приобретаемые навыки
Business PlanMarket ResearchEnglish LanguageEntrepreneurship
Карьерные результаты учащихся
54%
начал новую карьеру, пройдя эти курсы
56%
получил значимые преимущества в карьере благодаря этому курсу
16%
стал больше зарабатывать или получил повышение
Сертификат, ссылками на который можно делиться с другими людьми
Получите сертификат по завершении
100% онлайн
Начните сейчас и учитесь по собственному графику.
Гибкие сроки
Назначьте сроки сдачи в соответствии со своим графиком.
Начальный уровень
Прибл. 28 часа на выполнение
Английский
Субтитры: Английский
от партнера
Пенсильванский университет
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
Программа курса: что вы изучите
8 ч. на завершение
Unit 1: Becoming an Entrepreneur
In this unit, we will introduce course goals and logistics, then discuss basic concepts and vocabulary related to entrepreneurship.
8 ч. на завершение
23 видео ((всего 83 мин.)), 13 материалов для самостоятельного изучения, 13 тестов
23 видео
Course Introduction Part I - Course Overview (Video 2)4мин
Course Introduction Part II - Using the Course Site (Video 3)4мин
Unlockable Achievement9
What is Entrepreneurship? (Video 4 Part 1)2мин
What is Entrepreneurship? (Video 4 Part 2)5мин
Language Focus - Reading Skills (Video 5 Part 1)2мин
Language Focus - Reading Skills (Video 5 Part 2)5мин
Unlockable Achievement9
Why Entrepreneurship? (Video 6 Part 1)6мин
Why Entrepreneurship? (Video 6 Part 2)2мин
Ideas, Products, and Opportunities (Video 7)6мин
Unlockable Achievement9
Unlockable Achievement9
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 1)7мин
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 2)2мин
Deciding on a Type of Startup (Video 9 Part 1)5мин
Deciding on a Type of Startup, Guest Speaker (Video 9 Part 2)3мин
Risk, Failure, and Important Steps (Video 10 Part 1)4мин
Risk, Failure, and Important Steps (Video 10 Part 2)4мин
Language Focus - Comparative Structures (Video 11 Part 1)4мин
Language Focus - Comparative Structures (Video 11 Part 2)2мин
Language Focus - Comparative Structures (Video 11 Part 3)2мин
13 материала для самостоятельного изучения
Overview of the Unit5мин
Video/Listening: Elon Musk's Journey to Mars2мин
Game 1: Unit 1 Vocabulary Flashcards6мин
BASIC: Entrepreneurship seen as solution to South Africa's unemployment crisis5мин
ADVANCED: Entrepreneurship seen as a solution to S. Africa’s unemployment crisis7мин
African women entrepreneurs think big and share dreams10мин
“This recent grad brewed a startup by managing the details”5мин
Young Entrepreneurs Win Million-Dollar Prize10мин
“Many paths lead to successful business startups”5мин
“Entrepreneurs find new ways to address housing shortages"10мин
Video: “Ludwick Marishane: A bath without water”4мин
“Broadway rallies to save a beloved diner"4мин
Game: Unit 1 Vocabulary Flashcards5мин
13 практического упражнения
Unit 1 Assessment 1: Self-Assessment of Business & Entrepreneurship Vocabulary Knowledge10мин
Check Your Understanding: "Entrepreneurship Seen as Solution to S. Africa's Unemployment Crisis"30мин
Check Your Understanding: "African women entrepreneurs think big and share dreams"6мин
Check Your Understanding: "This recent grad brewed a startup by managing the details"30мин
Game 2: Identifying Different Types of Products30мин
Game 3: Creating Product Descriptions30мин
Game 4: Correlative Connectors & Sentence Connectors30мин
Check Your Understanding: "Young Entrepreneurs Win Million-Dollar Prize"
Game: Connector Practice Activity30мин
Check Your Understanding: "Many paths lead to successful business startups"30мин
Check Your Understanding: Entrepreneurs find new ways to address housing shortages30мин
Check Your Understanding: "Ludwick Marishane: A Bath Without Water"30мин
Check Your Understanding: "Broadway rallies to save a beloved diner"30мин
8 ч. на завершение
Unit 2: Identifying an Opportunity
This unit will cover how to do market research to determine whether a new product presents an opportunity in a market. We will focus on surveys and questions.
8 ч. на завершение
20 видео ((всего 67 мин.)), 11 материалов для самостоятельного изучения, 10 тестов
20 видео
Unlockable Achievement9
Informal Research - Advantages and Disadvantages (Video 2)5мин
Formal Research - Advantages and Disadvantages (Video 3 Part 1)2мин
Formal Research - Advantages and Disadvantages (Video 3 Part 2)4мин
Language Focus - Listening Strategies (Video 4 Part 1)4мин
Language Focus - Listening Strategies (Video 4 Part 2)2мин
Unlockable Achievement9
Creating a Survey (Video 5 Part 1)6мин
Creating a Survey (Video 5 Part 2)4мин
Language Focus - Questions and Intonation (Video 6 Part 1)2мин
Language Focus - Questions and Intonation (Video 6 Part 2)4мин
Language Focus: Sample questions and intonation2мин
Unlockable Achievement6
Collecting Data (Video 7)5мин
Evaluating Results (Video 8)6мин
Unlockable Achievement9
Completing Assessment 2 (Video 9 Part 1)6мин
Completing Assessment 2 (Video 9 Part 2)1мин
Unlockable Achievement9
11 материала для самостоятельного изучения
Overview of the Unit1мин
Game 1: Unit 2 Vocabulary Flashcards5мин
BASIC: Washington state's new apple joining a changing industry5мин
ADVANCED: Washington state's new apple joining a changing industry7мин
BASIC: Bugs are the new food4мин
ADVANCED: Bugs are the new food5мин
Samples of Question Forms and Intonation (for Assessment 1)2мин
Assessment 2 Model10мин
“Taiwanese business seeks specialized markets”5мин
“People who bring their own grocery bags are more likely to buy junk food”5мин
Game: Unit 2 Vocabulary Flashcards6мин
9 практического упражнения
Check Your Comprehension: "Washington state's new apple joining a changing industry"30мин
Game 2: More Practice with Comparative Language30мин
Check Your Comprehension: "Bugs are the new food"30мин
Game 3: Creating Survey Questions30мин
Unit 2, Assessment 1: Questions and Intonation30мин
Analyzing Sample Survey Data30мин
Game: Question Matching Practice Activity30мин
Check Your Understanding: "Taiwanese business seeks specialized markets"30мин
Check Your Understanding: "People who bring their own grocery bags are more likely to buy junk food"30мин
4 ч. на завершение
Unit 3: Creating a Business Plan (Part 1)
This first part of Unit 3 will review the importance of writing a business plan and will focus on the first two sections: operations and marketing.
4 ч. на завершение
10 видео ((всего 39 мин.)), 8 материалов для самостоятельного изучения, 6 тестов
10 видео
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 1)5мин
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 2)4мин
Unlockable Achievement9
Business description, including management and operations (Video 3)5мин
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 1)3мин
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 2)3мин
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 3)3мин
Marketing: Part II: Business Plan (Video 5 Part 1)5мин
Marketing: Part II: Business Plan (Video 5 Part 2)3мин
8 материала для самостоятельного изучения
Overview of Unit 31мин
BASIC: Nigeria's Wecyclers works for reusable future in Lagos5мин
ADVANCED: Nigeria’s Wecyclers work for reusable future in Lagos7мин
BASIC: Chinese go to Los Angeles for Kobe Bryant, but skip the beach5мин
ADVANCED: Chinese go to Los Angeles for Kobe Bryant, but skip the beach7мин
“50 business ideas you can start for under $100"7мин
"Chilean government seeks to boost female-led start-ups"5мин
Game: Unit 3 Vocabulary Flashcards7мин
6 практического упражнения
Game 1: Practice with degree complements and intensifiers30мин
Check Your Understanding: "Nigeria's Wecyclers for reusable future in Lagos"30мин
Check Your Understanding: "Chinese Go to Los Angeles for Kobe Bryant, But Skip the Beach"30мин
Game 2: Sorting the 4 Ps30мин
Check your Understanding: "50 business ideas you can start for under $100"30мин
Check Your Understanding: "Chilean government seeks to boost female-led start-ups"30мин
3 ч. на завершение
Unit 3: Creating a Business Plan (Part 2)
In this second part of Unit 3, we will learn about the Financials section of a business plan and how to create a simple, brief business plan of our own.
3 ч. на завершение
9 видео ((всего 36 мин.)), 3 материалов для самостоятельного изучения, 5 тестов
9 видео
Financials: Part II: Income statement (Vocabulary & concept focus) (Video 7)6мин
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 1)4мин
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 2)3мин
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 3)3мин
Strategic Language Focus - Describing Financials (Video 9)5мин
Creating a brief business plan (Video 10 Part 1)3мин
Creating a brief business plan (Video 10 Part 2)3мин
Unlockable Achievement9
3 материала для самостоятельного изучения
Template and Model for Brief Business Plans (for Assessment 2)5мин
It's a startup world!10мин
Game: Unit 3 Vocabulary Flashcards7мин
4 практического упражнения
Game 3: Vocabulary: Word problems matching numbers with words30мин
Game 4: Vocabulary: Word problems matching numbers with words30мин
Game 5: Interpreting Results30мин
Check Your Understanding: "It's a startup world!"
Рецензии
Лучшие отзывы о курсе ENGLISH FOR BUSINESS AND ENTREPRENEURSHIP
от партнера ASNov 5, 2016
What an entrepreneur need from describing your idea, market research, writing a business plan to making a persuasive pitch, the key element to attract potential investors. I do recommend this course
от партнера LKFeb 29, 2020
With this course, I can have more knowledge in doing business, starting from having ideas to having funds and operating the startup. Hope to learn more about business process through other course.
от партнера AUFeb 24, 2019
English for Business and Entrepreneurship course is a good and interesting course, i had fun learning.i'll definitely recommend the course to my loved ones. Kudos to the brain behind the course.
от партнера FFJan 27, 2017
A cornerstone course for anyone wanting to improve their English with focus on Business & Entrepreneurship. Takes you through setting up you Business and the English you might need. Good Course!
от партнера NDNov 23, 2019
Really enjoy it, with interactive features and relevant knowledge to both English and Entrepreneurship. Just be passion and try to focus and learn, take notes and follow till the end. Good luck!
от партнера LNJun 20, 2016
This course is really good. I came at it thinking I know English well and do not need to be taught like I'm a first grader. But I'm learning more about entrepreneurship. It is fantastic.
от партнера DMJul 12, 2017
i recommend that course for every one who is looking for next step in business and English business it is very handy and simple and the most is the instructor they are amazing
от партнера EHSep 22, 2018
amazing course learned different facets of business. Becoming an entrepreneur, Identifying opportunity, Creating a business plan, Attracting Investors and Financial Support.
Часто задаваемые вопросы
Когда я получу доступ к лекциям и заданиям?
Зарегистрировавшись на сертификацию, вы получите доступ ко всем видео, тестам и заданиям по программированию (если они предусмотрены). Задания по взаимной оценке сокурсниками можно сдавать и проверять только после начала сессии. Если вы проходите курс без оплаты, некоторые задания могут быть недоступны.
Что я получу, оплатив сертификацию?
Оплатив сертификацию, вы получите доступ ко всем материалам курса, включая оцениваемые задания. После успешного прохождения курса на странице ваших достижений появится электронный сертификат. Оттуда его можно распечатать или прикрепить к профилю LinkedIn. Просто ознакомиться с содержанием курса можно бесплатно.
Какие правила возврата средств?
Можно ли получить финансовую помощь?
UNIQUE TO THIS COURSE: Can I take this course for free?
Yes, this course is open and fully available for free. Learners will have the option to register for a Coursera certificate for purchase or through financial aid.
Остались вопросы? Посетите Центр поддержки учащихся.