The 8-week course is designed in 3 phases that move the participants from ideation towards the successful implementation of a new sustainable business model for landscape restoration with 4 returns: return of natural capital, return of social capital, return of inspiration and return of financial capital. This course was created by the ENABLE consortium: Commonland, United Nations University Land Restoration Training Programme, Spanish National Research Council CSIC, Nova School of Business & Economics, Rotterdam School of Management, and Erasmus University.
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Business Model Innovation for Sustainable Landscape Restoration
Роттердамский университет им. ЭразмаОб этом курсе
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Роттердамский университет им. Эразма
Erasmus University: a top-100 ranked international research university based in Rotterdam, the Netherlands. Our academic teaching and research focuses on four areas: health, wealth, culture and governance.
Программа курса: что вы изучите
Vision Formulation
We are in phase 1 of the sustainable business model innovation process. Week 1 introduces you to the problem of landscape degradation and the process of landscape restoration. You will also learn about the role of business models in landscape restoration and how important visions are for sustainable business model innovation. We will introduce you to our 3 practical example cases of landscape restoration. Each of these cases has encountered different problems related to landscape degradation and formulated innovative solutions by using the approach set out in this MOOC: the power of sustainable business models to successfully restore natural environments.
Systems Analysis
Week 2 is all about systems thinking. In our practical example cases you will see how diversified crop systems can help in Spain, and how birch woodlands can improve the resilience of the system. You will learn how to conduct a systems analysis for your chosen landscape degradation challenge.
Stakeholder Analysis
In this week you will learn what stakeholders are and why they are important. At the end of week 3 you can then conduct your own stakeholder analysis of your chosen landscape degradation challenge.
Co-Creation and Opportunity Analysis
In week 4 we enter the second phase of the sustainable business model innovation process - designing. In this phase we move from forming an understanding of the problem and what means we have available, to generating ideas for new business model solutions. In week 4, the focus is on co-innovation networks and captured and destroyed value.
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