Специализация The Art of Sales: Mastering the Selling Process

Learn to Master the Art of Sales. Become as Efficient and Effective at Selling as Possible

Об этой специализации

Close more deals and improve the performance of any sales team. The Art of Sales Specialization is designed to make you more effective and efficient as you pursue your sales goals. Understand how to stand out in the crowd, attract customers, and build support for your initiatives within your company. Knowing how to “get to yes” is a crucial skill that can improve many facets of your life. Prepare to be tested, taught, and transformed as you learn to locate new customers and get great results.

Автор:

4 courses

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Проекты

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Обзор проектов

By the end of this MOOC Specialization you will create several sales necessary tools that are essential to becoming a high-performer in sales. These tools are based around the foundation of knowledge, skill and discipline. Each tool makes up the Sales Toolkit, which is a living document to guide you through each and every step of the sales process.

Курсы

Beginner Specialization.: No prior experience required.

1-Й КУРС
Customer Segmentation and Prospecting
Выполнение
4 Weeks, 5-7 hours per week
Субтитры
Английский
О курсе
In Course 1, we set the foundation for the Art of Sales Specialization and offer a new mindset for becoming a high-performer in sales. We will discuss the Knowledge, Skill and Discipline that you need to stand out in your industry, and create a goal for
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2-Й КУРС
Connecting with Sales Prospects
Выполнение
5 Weeks, 5-7 hours per week
Субтитры
Английский
О курсе
In Course Two of the Art of Sales Specialization, you will learn how to run high-impact meetings that create complete separation between you and everyone else your customer comes into contact with. You will learn the importance of asking better questio
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3-Й КУРС
Sales Pitch and Closing
Выполнение
3 Weeks, 5-7 hours per week
Субтитры
Английский
О курсе
In Course 3 of the Art of Sales Specialization, you will learn how to give great presentations with dashing style and self-confidence. You will also learn how to ask the looming closing question. Finally, you will learn how to develop your brand
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4-Й КУРС
Building a Toolkit for Your Sales Process
Выполнение
5 Weeks, 5-7 hours per week
Субтитры
Английский
О курсе
In Course 4, we are quite literally “putting it all together”. We will review the insights we gained from our barter experiment and use the tools we created each week to curate
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Авторы

Kellogg is proud to be one of the top business schools in the world. We are a place where talent comes together with low ego and high impact. The mission of the Kellogg Sales Institute is to develop and deliver transformational insights, content and courses that inspire sales people and their leaders to show up, stand out and break through on every call and in every room.
Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries.

Craig Wortmann
CEO, Sales Engine Inc; Venture Partner, Pritzker Group Venture Capital; Clinical Professor, Kellogg School of Management

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