4-1.2 Measures of Campaign Success: Web Analytics

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Получаемые навыки

Mobile Marketing, Social Media, Planning, Digital Marketing

Рецензии

4.5 (оценок: 1,783)
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SK

Jun 17, 2020

Excellent step by step understanding of today's media strategies. Assignment and peer reviews gave exposure to different thinking and ideas. Thank you Coursera for providing the opportunity.

GL

Apr 09, 2020

This helped a lot. Im about to record my first music album and this course gave me beautiful insights to apply when the album releases. I will try not to forget what i learned here! Thanks.

Из урока
Putting It All Together for Your Digital Plan
In this module, you will learn a variety of mobile messaging channels and applications, the role that mobile plays in an integrated marketing strategy, how to track mobile activity, how to optimize your digital plan, and the best practices in digital.

Преподаватели

  • Mike Yao

    Mike Yao

    Professor of Digital Media, Department Head

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