Hi. We're back again. This time Nadia and I will be asking our students how much they know about the promotion side of digital marketing. Ready? Yeah. Let's get going. True or false, due to the increase in digital advertising, firms spend less on Super Bowl television commercials last year than in prior years. Is that true or false? I'd have to say that's true. Yes, I think it's true. So you think firms are spending more on the Super Bowl. I think they might be more. True. That will be false. I think they definitely spend more on Super Bowl commercials. Wow. You're on a roll. That's correct. It's false. In 2017, firms spent a record $385 million on Super Bowl ads. Do you watch the Super Bowl? I do. You are Dallas fan. Oh yes. What's going to happen this year? They're going to win it. Wow, optimism. You mean like win a game. Yes. That's what I mean, not a Super Bowl, maybe a game. In the US, which is larger, the amount spent on television advertising or online advertising? Probably television. Television. Why do you think that? I just feel like that's more expensive. I'd say television advertising. At the moment, I feel like more people watch television than they go online, but I think that would soon change considering there'll be more people, especially my generation, that will continue to use online. It's actually more online advertising. But you were really close. So online, they spend $77 billion dollars versus for television, it's $72 billion. So your hunch is correct. Interesting. That was the first year that online actually passed television. Okay. So I guess I was little close. Which of the following companies was the first to run an ad on Instagram? Is it, A, Audi; B, BMW; C, Michael Kors, or D, Victoria's Secret? Well, that's hard. D, Victoria's Secret. You think so? Yeah. Are you thinking or are you wishing? Victoria's Secret, I think. You think it's Victoria's Secret? Yes, same. Victoria's Secret. Victoria's Secret. BMW. It's BMW. It's actually Michael Kors. Yeah. Do you own any Michael Kors? I do. I love Michael Kors. I'm wearing Michael Kors purse. We have some representation here. I'm a big fan and my watch. Michael Kors is my favorite, but Victoria's Secret just seems more popular. Who owns Wikipedia? A, Apple; B, Facebook; C, Google; or D, none of the above. None of the above. I think it's B, Google. None of the above. Is it none of the above? Yeah, is it none of the above? So it is actually none of the above. So who owns Wikipedia? Isn't it like a public thing where people just put their own information in? I think Green Bay Packers. Yes. So it's actually owned by the Wikimedia Foundation. You guys are right. Yeah. You are right.