What is A/B testing?

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Получаемые навыки

Model financial impact, Metalearning, A/B Testing, Benefit curve analysis

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A/B testing and financial result verification

A/B testing is a great way to verify our expectations concerning the financial effects. During this week, we will discuss the principles of A/B testing, its design, as well as the ways to assess its outcomes.


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    Alexey A. Masyutin

    Project Head and Programme Academic Supervisor

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    Elena S. Kozhina

    Executive Director of Corporate Models Validation

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    Viktor I. Skripiuk

    Head of Project and AI Valuation

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