Okay, we know now the behavioral factors which we have to change.
Now, we select the behavior change techniques.
This, we do with a catalog of 36 behavior change techniques.
This is quite new for you, that there's a catalog of behavior change techniques.
Normally, you have a program like CLTS, or CHC, or FAST, but this is a catalog.
And the advantage here is that for
each of these behavioral factors, you have behavior change
techniques which we know that you can change this factor with.
So for example, others' behavior prompt public commitment,
let people commit to a favorable behavior and make their commitment public, yes?
36 Behavior Change Techniques cover all the RANAS factors.
To conclude here, systematic behavior change enables you, first,
to exactly determine the behavioral factors which you have to change.
This is very, very tailored to your target population.
Then you have a focused election of the corresponding behavior
change strategies, and if you want, you can also prove the record
of success by the evaluation step which I did not present so far.
How to apply it in emergencies?
Well, the key principles are take into account all sorts of behavioral factors.
Not only health risk factors, but also attitude, norms,
abilities, and self-regulation factors.
And perform the doer/non-doer analysis,
ask both kind of people.
And I would also differentiate between the acute phase,
the immediate response, and in established settings like in camps.
For the immediate response, you might do a rapid assessment by
conducting a qualitative analysis with 10 doers and 10 non-doers.
Or without any evidence,
you apply behavior change techniques out of these 5 blocks.
You choose two of each factor block and apply these behavior change
techniques without any evidence, that's also possible.
In established settings, you have time and resources, I think.
Then you conduct a survey with 100 doers and 100 non-doers and
apply step 1 to 3, or even 4 of the RANAS approach.
Have a closer look at our guideline about the Systematic Behavior Change approach.
You can download it on our webpage and go through it and
get more use to this kind of approach, thank you.