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Вернуться к Введение в маркетинг

Отзывы учащихся о курсе Введение в маркетинг от партнера Пенсильванский университет

Оценки: 8,889
Рецензии: 1,741

О курсе

Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies. You’ll learn key principles in - Branding: brand equity is one of the key elements of keeping customers in a dynamic world in which new startups are emerging constantly. - Customer centricity: not synonymous with customer service, customer centricity starts with customer focus and need-gathering. - Go-to-market strategies: understand the drivers that influence customers and see how these are implemented prior to making an investment. Complete this course as part of Wharton's Business Foundations Specialization, and you'll have the opportunity to take the Capstone Project and prepare a strategic analysis and proposed solution to a real business challenge from Wharton-governed companies like Shazam and SnapDeal or to a challenge faced by your own company or organization. Wharton-trained staff will evaluate the top submissions, and leadership teams at Shazam and SnapDeal will review the highest scoring projects prepared for their companies....

Лучшие рецензии


Dec 03, 2015

Learned a lot of things in this course. Have already started changing the way I think about pricing in my current position. I hope we get the opportunity to apply these concepts in Capstone project.


Jun 09, 2017

This course enhanced my perspective, I took it parallel to my ongoing courese, the cases discussed in this module helped me to analyse the application of various marketing concepts. Thanks a lot...!

Фильтр по:

1201–1225 из 1,705 отзывов о курсе Введение в маркетинг


Dec 27, 2019

Great experience

автор: Глактионов Е В

Jul 04, 2018

Это великолепно!

автор: OBOT I

May 24, 2018

very educational

автор: Mahdi T C

Mar 29, 2018

i love marketing

автор: yuhannah

Sep 06, 2017


автор: Piyush R

Aug 07, 2017

Excellent course

автор: ankur s

May 15, 2017

excellent course

автор: 胡若安

Mar 23, 2017

good. i like it.

автор: Sumana P

Feb 14, 2017

Very informative

автор: Miltina N

Jun 29, 2016

Excellent course

автор: OUS A

Jun 26, 2016

Excellent course

автор: Zhanar B

May 12, 2016

very instructive

автор: Waleed M S

Mar 13, 2016

excellent course

автор: kaisar A

Mar 01, 2016

Best course ever

автор: Joan Y

Dec 19, 2015

Very interesting

автор: Piyush J

May 22, 2020

Great Learning!

автор: Eassa S

Oct 14, 2019

fabulous start.

автор: Shruti S

Aug 26, 2019

Great insights!

автор: Yiping C

Feb 03, 2018

Really helpful!

автор: José T O

Jan 13, 2018

Muy buen curso!

автор: BUI Q B

Sep 18, 2017

Awesome course!

автор: Prashant C

Apr 10, 2016

Great course !!

автор: Sherilee A F

Mar 29, 2016

Amazing Course!

автор: Tanjim-Ul-Islam

Dec 31, 2015

Best Course!!!!

автор: Ishaan R

Dec 16, 2019

Amazing course