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Вернуться к Введение в маркетинг

Отзывы учащихся о курсе Введение в маркетинг от партнера Пенсильванский университет

4.8
звезд
Оценки: 10,808
Рецензии: 2,117

О курсе

Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies. You’ll learn key principles in - Branding: brand equity is one of the key elements of keeping customers in a dynamic world in which new startups are emerging constantly. - Customer centricity: not synonymous with customer service, customer centricity starts with customer focus and need-gathering. - Go-to-market strategies: understand the drivers that influence customers and see how these are implemented prior to making an investment. Complete this course as part of Wharton's Business Foundations Specialization, and you'll have the opportunity to take the Capstone Project and prepare a strategic analysis and proposed solution to a real business challenge from Wharton-governed companies like Shazam and SnapDeal or to a challenge faced by your own company or organization. Wharton-trained staff will evaluate the top submissions, and leadership teams at Shazam and SnapDeal will review the highest scoring projects prepared for their companies....

Лучшие рецензии

AS
29 апр. 2021 г.

Learnt a lot of concepts in marketing that were hiding in plain sight. I want to thank all the professors who were part of making this course and Wharton online for making this accessible to everyone.

AT
8 июня 2017 г.

This course enhanced my perspective, I took it parallel to my ongoing courese, the cases discussed in this module helped me to analyse the application of various marketing concepts. Thanks a lot...!

Фильтр по:

1376–1400 из 2,085 отзывов о курсе Введение в маркетинг

автор: David S

3 янв. 2020 г.

So far it's been amazing!

автор: Kitcia Q

31 янв. 2019 г.

Great intro to marketing.

автор: Adeyemi O

8 июня 2018 г.

thank you for this course

автор: Prashant S

17 мар. 2018 г.

Great Learning Experience

автор: Manvendra S

9 окт. 2017 г.

very well designed course

автор: Radhika B

7 авг. 2017 г.

This course was fantastic

автор: Jeewan G

12 мая 2017 г.

Best Knowledgeable Course

автор: BARIS K

10 мая 2017 г.

GOOD AND IMPORTANT COURSE

автор: Ken L

5 сент. 2016 г.

Really engaging material!

автор: Diyashri R

4 июля 2021 г.

a​mazing course for all.

автор: AHMED A A A E

9 сент. 2020 г.

ALOT OF GOOD INFORMATION

автор: Ravitha R

31 июля 2020 г.

It is a fabulous course.

автор: Momchil D

5 июля 2020 г.

Very insightful. Thanks.

автор: purushottam g

1 июля 2020 г.

I was a great experience

автор: Vatsal B

20 мая 2020 г.

Such an excellent course

автор: Himanshu M

31 окт. 2019 г.

Great is what I can say.

автор: Prashant R

13 сент. 2019 г.

Nice learning experience

автор: Banuleasa D G

16 мар. 2019 г.

Excellent for beginners!

автор: Mohamed O

23 апр. 2018 г.

easy and understandable!

автор: Yinlingyan W

16 апр. 2017 г.

really nice and helpful!

автор: Cherie S

7 мар. 2017 г.

Professor was simplistic

автор: Saba H

23 янв. 2017 г.

Great structured course.

автор: Christopher T

3 окт. 2016 г.

great course. thank you!

автор: Juliana Z

20 мар. 2016 г.

very helpful and useful!

автор: Julie W

21 февр. 2016 г.

A course with a purpose.