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Вернуться к Введение в маркетинг

Отзывы учащихся о курсе Введение в маркетинг от партнера Пенсильванский университет

4.8
звезд
Оценки: 10,700
Рецензии: 2,097

О курсе

Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies. You’ll learn key principles in - Branding: brand equity is one of the key elements of keeping customers in a dynamic world in which new startups are emerging constantly. - Customer centricity: not synonymous with customer service, customer centricity starts with customer focus and need-gathering. - Go-to-market strategies: understand the drivers that influence customers and see how these are implemented prior to making an investment. Complete this course as part of Wharton's Business Foundations Specialization, and you'll have the opportunity to take the Capstone Project and prepare a strategic analysis and proposed solution to a real business challenge from Wharton-governed companies like Shazam and SnapDeal or to a challenge faced by your own company or organization. Wharton-trained staff will evaluate the top submissions, and leadership teams at Shazam and SnapDeal will review the highest scoring projects prepared for their companies....

Лучшие рецензии

AS
29 апр. 2021 г.

Learnt a lot of concepts in marketing that were hiding in plain sight. I want to thank all the professors who were part of making this course and Wharton online for making this accessible to everyone.

MK
10 дек. 2015 г.

Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!

Фильтр по:

1401–1425 из 2,058 отзывов о курсе Введение в маркетинг

автор: Rafael E

16 апр. 2017 г.

The Best of Marketing

автор: Alexandre B P d S

18 авг. 2016 г.

Muito Bom! Recomendo!

автор: Racheal

18 апр. 2016 г.

very helpful to me~~~

автор: tuan a

13 июня 2021 г.

The best course ever

автор: Sandeep S

12 февр. 2021 г.

Excellence undefined

автор: Shubham p t v

22 окт. 2020 г.

is a nice experience

автор: Karim

6 авг. 2020 г.

very valuable course

автор: POLARJ S

22 июля 2020 г.

Amazingly Insightful

автор: Kendall T

16 июля 2019 г.

Great Value and ROI!

автор: Vivian W

8 июля 2018 г.

EXCELLENT EXPERIENCE

автор: Chadi A G

13 февр. 2018 г.

Excellent and smooth

автор: Shanthan S

31 окт. 2017 г.

life changing course

автор: sahil b

11 янв. 2016 г.

Very Good and Useful

автор: Sajedul I

10 янв. 2016 г.

Really a great one !

автор: Rafi M

1 мая 2020 г.

Excellent Loved it!

автор: chandra m u

18 апр. 2020 г.

excellent material.

автор: Dakshinamoorthy.D

23 янв. 2020 г.

I like this course.

автор: Rochelle B

11 мая 2019 г.

Practical learnings

автор: Sejan R C

22 мар. 2018 г.

i love that course.

автор: Shuting W

10 февр. 2018 г.

Very useful course.

автор: Sam 宗

18 нояб. 2017 г.

Thank you coursera.

автор: Natalia

20 июля 2017 г.

I enjoyed it a lot!

автор: Liu Y

18 авг. 2016 г.

It's a great course

автор: Suraj P

25 янв. 2016 г.

Exceptional course!