Apr 05, 2020
The course is very helpful and informative. I enjoy all the examples and materials of it. Totally recommend this course to people who want to further improve their influence as an effective marketer!
Dec 21, 2018
Pleasant tone, many tangible illustrations that bring the theory to life. Well-balanced pace. Could be complemented by a practical exercise - but perfect for working professionals who have less time.
автор: Annette N•
Jun 17, 2016
I truly enjoyed this class. Jonah is Contagious! I liked his message and his delivery. I liked his approach so much I looked for more of his classes. There's is a lot of great information in this course.
автор: Sumana M•
Jun 27, 2020
Just one word for this awaesome course and speacially the Professor! Fabulous! Just loved it! Thank you Coursera and University of Pennsylvania Wharton for giving us an opportunity to learn this course.
автор: Christopher F•
Sep 30, 2019
Great course with a lot of insightful information regarding the psychology behind marketing and branding. I enjoy the method of teaching in this course and the way that the information is communicated.
автор: Mai L•
Aug 22, 2018
This course is very interesting, helpful and fit to most of people who are working with content, especially for those want to make your content effective to the target audience. I love this course. <3
автор: Marina K•
Aug 06, 2019
This was an excellent course I really enjoyed.
Jonah is a very comprehensive tutor it helped me build a content strategy and a general framework.
Congratulations and thank you for the educational trip.
автор: Ankit S•
May 15, 2020
Great course with a lot of insights! The examples were such good ones that really helped understand why something works the way it does. Brilliant instructor who was engaging from start to finish.
автор: Anthony L•
May 14, 2020
Exceptional course. Very engaging. Nice balance between lecture and practical examples of well executed marketing. Definitely worth the investment in time and money for marketing professionals.
автор: Svyatoslav A•
Mar 10, 2017
Nice manner of presentation, very clear, well designed without info overloading.
A lot of examples make it easier to remember the mail topics.
Thank you very much for this course!
автор: Khanyisani K•
Aug 13, 2017
This course was amazing. It was well delivered, engaging and mostly it made me learn about the psychological aspect of marketing that I wouldn't otherwise have known had I not taken this course.
автор: Isabel M•
Mar 02, 2016
Really eye-opening, it explains the science behind human behavior on what makes things catch on. The content is easy to follow, and even if you're not an expert on marketing it's quite valuable.
автор: B M S M•
Jun 07, 2020
This course was very intuitive. The instructor showed a lot of practical examples from the real-world that helped to understand the relevant knowledge. I'm really happy that I took this course.
автор: Vidya K•
Jun 03, 2020
The course was interesting as in my opinion it not only touched on marketing but also social psychology. In addition all the material was presented fairly well with an ample amount of examples.
автор: Vineet N G•
Apr 18, 2020
I loved this course as it provided insight into crafting Contagious Content.
"Only 7% of word of mouth is online" was a revelation. Thank You, Prof. Berger & Coursera, for offering this course.
автор: Dhruv P P•
Apr 16, 2020
Amazing course taught with great examples. Associate Prof. Jonah is an awesome tutor. Thank you for teaching me in such a great way. Great experience to learn from this resource. Really Happy.
автор: Mirna O•
Feb 07, 2017
Very simple but insightful course! The videos were of high quality, the professor communicated very well the subject, and I like the homework load that wasn't that much so I can stay focused.
автор: Nickle L•
Jan 30, 2017
The tips and principles that I learned from this course is priceless. I can't wait to apply them to my business. Thanks very much professor. I also consider to buy the book for my references.
автор: Gehad E•
Jul 30, 2016
This is the first online course I've completed. I really found it so useful that I took several notes. Looking forward to another advanced course in the same field and by the same instructor.
Jul 05, 2019
I'm still in the middle of the way and yet many thoughts and ideas have changed and improved in the marketing field as I'm working on my own project, it worths enrolling, thank you so much!!
автор: David B G•
Apr 20, 2020
Excellent course. Professor Jonah Berger really has mastery in helping the student to learn significantly; I like the way he teaches, he’s an expert in his area. Couldn’t be more satisfied!
автор: Susanne S•
Jul 23, 2019
The course helped me to get a great overview of the scientific background for Viral Marketing and key factors to keep in mind when building a now marketing strategy for a product oder idea.
автор: Lau J H•
Mar 04, 2018
As a content producer, I found this course to be perfect for what I need to be successful in my day-to-day responsibilities. I also have the book and this makes for a great companion to it!
Aug 24, 2017
Excelent course, a lot of useful and interesting examples and very clear explanations. Please do a version 2 with deeper information and some practical examples for students to do. Cheers.
автор: Jon G•
Mar 22, 2020
I thoroughly enjoyed Viral Marketing and How to Craft Contagious Content! Jonah Berger does a fantastic job. I look forward to reading his book The Catalyst - How to Change Anyone’s Mind.
автор: Asma A•
Aug 06, 2017
great course! easy to understand and easy to complete! Not to mention, the course videos itself are very engaging and well crafted. Thanks for making it available online and free of cost!