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Strategic Management of Innovation, Высшая коммерческая школа HEC в Париже

4.8
Оценки: 64
Рецензии: 3

Об этом курсе

This course will prepare you for making strategic decisions specifically about innovation. It will give you an understanding of why firms innovate, why and how they compete on innovation, and what role innovation plays in shaping the strategic decisions of companies. You will learn how to source innovation, the types and patterns of innovation, how to compete in dynamic standards battles and how to gain dominance, how to protect innovation from imitation, and the crucial question of timing - a new product launch and market entry. This course is part of the HEC Paris MSc in Innovation and Entrepreneurship. If you are admitted to the full program, your coursework will count towards your degree program....

Лучшие рецензии

автор: AB

Mar 27, 2019

Excellent materials, well-chosen exercises and evaluations. The professor was engaging and clear. I would recommend.

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Рецензии: 3

автор: Scott Hansen

Apr 05, 2019

Really enjoyed this class! Thank you

автор: Anne Bagamery

Mar 27, 2019

Excellent materials, well-chosen exercises and evaluations. The professor was engaging and clear. I would recommend.

автор: Jerome Tierrie

Feb 04, 2018

Nice cases study!