Social media platforms are driven by digital advertising. As a result, social media advertising is affordable and can be purchased at almost any budget. Targeting options in social media advertising are also sophisticated. It is possible to tailor ads around a user’s behaviors (e.g., likes, posts and clicks). This course unpacks small business use cases of Facebook, Instagram and Twitter advertising. From basic campaigns, to advanced techniques including lookalike modeling and audience retargeting, this course shows how to effectively advertise on three major social media platforms.
Об этом курсе
- 5 stars76,04 %
- 4 stars17,01 %
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- 1 star1,38 %
Лучшие отзывы о курсе SOCIAL MEDIA ADVERTISING
loved how informative and helpful this course was in giving an insider on social media advertising and the platforms out there that can be used and how to use them to your full advantage.
It is my favourite course so far! Just amazing content with tutorials, examples, extra readings. Just perfect! This course was literally what I needed. Thank you for creating such an amazing program!
Thank to Chris Vargo for the big knowledge and the skills that he shared it with us, i advise all to take this course.
Absolutely loved this fun and interesting course. I have a small issue with the rubrics as it isn't marked correctly.
Специализация Digital Advertising Strategy: общие сведения
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