Very helpful course and challenging. Advanced content and social tactics are one of the most important and crucial skills in SEO and they have explained and carried out the course really well.
Great course. Huge amount of content. Lecturers are easy to listen to. Be sure to allow enough time for the reading and major assignments. The readings take much longer than indicated.
автор: Amy P•
The course material was useful, but I found the instructor to be a bit scattered and hard to follow at times.
автор: Suchithra P•
It really helped me understanding the social tactics and content optimisation to a much greater level.
автор: Scott S•
Good content but sort of boring. Would like to interactive leasons or skill tests.
автор: F M•
a great course to get started on Content Marketing also. Good learning experience.
автор: Aileene P•
Good course, but I don't like the peer to peer reviews of these courses.
автор: Marjolaine T•
Very usefull. Sometimes, I wish there was more precise examples or data.
автор: Christina T•
It was an interesting course and I gain a lot of insight regarding SEO
автор: Trevor S•
Would have liked some copies of the PowerPoint presentations
автор: Clare A M•
Very useful information, well explained and illustrated.
автор: simranjeet s•
Very good perspective for a beginner
автор: James T S•
Great content and ideas. Thank you.
автор: Atique A A•
good for learning SEO.
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автор: Katja o•
While I think the teacher is an expert on the matter, this course what somewhat less structured and clear as the other courses in the specialisation. The teacher covered a range of topics, but didn't provide clear frameworks or structures for how to deal with different issues. I've done the three prior courses of SEO in the series and they were extremely clear and have a lot of valuable tools and frameworks to work with. I would also have appreciated some discussion again about metrics in this course - specifically related to content marketing.
автор: Spencer H•
"We're going to take what you learned to the next level" actually means "we're going to re-use the same slides and I'm going to tweak my wording a little bit." I get that Eric is kind of a celebrity in SEO and it's valuable to hear him discuss content and social media tactics, but I feel like his part could have been boiled down to 1 or 2 courses and someone else could have gone into depth with some tools to actually act on the theory. Buzzstream? SEMRush? I learned much more from the other instructor in the SEO specialization.
автор: Mary G•
Overall, this class had some good pointers and was informative but this whole series needs to be updated, since many of the articles Eric references were written more than 5 years ago. The links to his former company are broken, since his company was acquired, too. And using the Playboy & Red Bull partnership example is in poor taste in 2022. Danny MacAskill bikes around the Playboy mansion and the audience gets to see Playmates? I'm sure in 2022, someone could find better partnership examples.
автор: simona s•
During the course some inconsistencies are noted, both as regards the introduction of a new teacher who adopts a different way of presenting the arguments, much less linear and structured, and for the absence of some parts of the content to which reference is made, but which are not present. The evaluation criteria, both as regards the quizzes and the peer graded assignement, are less clear than those set by the teacher of the other modules. Despite this, there are some interesting suggestions.
автор: Sirageldin E A•
Information wise, very useful course, but the assignments are not very well designed and the metrics seem arbitrary. Not to mention some outdated information that will only get worse as time goes by if the instructors do not add some notes or updates to inform learners about changes to the validity of some information.
автор: April B•
I enjoyed very much the SEO Fundamental course in this same set but ended up dropping this course. Even though I appreciate the instructor's clear knowledge on the subject, I found the teaching style difficult to follow and the information not especially advanced.