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Вернуться к Selling to Chinese Consumers

Отзывы учащихся о курсе Selling to Chinese Consumers от партнера Китайский университет Гонконга

Оценки: 201
Рецензии: 59

О курсе

This course is designed to help learners sell their products, goods and services to Chinese consumers. To achieve this goal, the course will use evidence-based research in psychology, economics, legal studies and marketing to help learners understand the historical, economic and legal contexts of doing business in China and the behavioral characteristics of Chinese consumers. The course will cover topics in Chinese and global marketing, Chinese consumers, institutional and cultural influence on consumer motivation and behaviors in Chinese markets, and brand management in China....

Лучшие рецензии


2 апр. 2020 г.

It was a great course and me as a digital marketer learned very much about Chinese consumers as well as marketing and branding concepts in a practical manner.


17 янв. 2018 г.

very insightful for anyone who is interested in doing business in China or understanding more the specificities of the Chinese market.

Фильтр по:

51–61 из 61 отзывов о курсе Selling to Chinese Consumers

автор: LEE J

21 июля 2021 г.

contents are very well-made. but there is problem to get mark about assignment quickly.

i think it is better assignment system will be get rid of

автор: Katie P

29 дек. 2021 г.

T​his was interesting, but focuses mostly on brand image rather than the practical aspects of how to sell to Chinese customers

автор: Benjamín P C C

18 апр. 2021 г.

Es un curso muy interesante, he aprendido mucho. Aunque las tareas son poco estresantes XD

автор: Geraldine S D

22 июня 2021 г.


автор: Gianluca L M

25 мая 2020 г.

Interesting course, very useful!

автор: bk t

28 июня 2020 г.

Learned more about Chinese consumers and where they may contrast in needs compared to the West. Some very enlighthening revalations. The differences between Chinese and Western consumers are at times vague and could be easier to understand if communicated in more lay words.

автор: Stefan S

3 июня 2020 г.

Content was surprisingly okay. I am dissatisfied with the peer rating approach, which caused me to stay in this programme longer than expected due to missing revision of my submissions. It seems that it is willingly programmed with inevitable frauds.

автор: Rodolfo M

13 июня 2020 г.

Interessante, alguns conteúdos ja um pouco ultrapassados, certificado com o logo da universidade muito pequeno

автор: ERH

23 нояб. 2020 г.

The course was a bit superficial. A few insights were given (lay elitism, materialism, growth etc.), but I would have liked it if the course would have had more structure and more depth.

автор: Tony

3 дек. 2019 г.

the professor does not know how to pronounce the word ELITE

it is not pronounced as E-LIGHT - rerecord the videos

beyond that, asking people to design a poster is fucking stupid. beyond that, being critiqued by retards on your assignments is stupid. thanks for nothing.

автор: Alex A C

29 мая 2021 г.

Do not enter this course