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Отзывы учащихся о курсе Introduction to Personal Branding от партнера Виргинский университет

4.4
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Оценки: 3,956
Рецензии: 1,266

О курсе

Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand. Learners will: o Understand both what personal branding means and what it means to inhabit their brand o Establish themselves on at least three social media platforms o Create a mission statement for their personal brand o Build a board of directors for their brand o Become familiar with the basics of digital security and reputation management o Create a system for on-going brand maintenance Join instructor Kimberley R. Barker as she provides a warm, supportive atmosphere in which learners are encouraged to intensively explore themselves in order to create a personal brand that authentically and effectively communicates their values and professional gifts. Together we will build a strong community in which to provide encouragement and feedback, and support each other as learners pursue their goal of successful brand creation....

Лучшие рецензии

MH

Apr 21, 2020

Thank you, mam, for such a wonderful lecture. I will be trying to follow all of the advice. By the way in the lecture, I am trying to copy your communication style. And it's an amazing time for me.

MM

Sep 11, 2018

An amazing stuff to address lot of the confusions related to personal attitude towards different things in this era of digital presence. Enroll if you really want to a lifelong learning experience!

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26–50 из 1,271 отзывов о курсе Introduction to Personal Branding

автор: Raquel C

May 17, 2019

Amazing! Loved it all!

автор: Kushal G

Jun 09, 2019

thanks you.

автор: Радзиховская М А

Apr 14, 2019

Awesome!

автор: Wendy

May 19, 2020

Kimberly is a joy to watch on the video lectures. She covers a range of basic topics and is easy to understand. Videos are over 5 years old, however, but still relative per se. The forums are JAMMED packed so do not expect personalized service as in a normal lecture hall. There are too many students all following directions (most not reading instructions and just typing questions that have already been answered) and posting that week's topic. Overall a helpful course and I have been doing company branding / marketing for clients for a couple of years now in a freelance way and this is a helpful course.

автор: Ed P

May 19, 2020

Good introductory course. it made me aware of the importance of reputation management in the digital era. The exercises leading up to formalizing a mission statement was worthwhile, with the MB Personality Index as a foundation. This establishes the basis of your Personal Brand and assists you as you transition to the next level.

Be forewarned that It is an introduction to Personal Branding not the end all be all solution to enhanced Personal Reputation Management course. A little dated but still some good info to introduce you to Personal Branding.

автор: Igor K

Feb 11, 2018

It is a good way to start your journey into the subject! Still you will not (and probably should not) look for something really comprehensive inhere, but if you've never heard of the personal branding or you do not know what to start with, it is the one to take. Kimberley shows her passion and some personal involvement into the subjects that also helps to capture her ideas.

автор: Luis M

Jun 26, 2019

While you will learn how to develop personal branding, I found the reading material somewhat outdated. Kimberley's videos are brief, engaging and interesting though.

автор: Felipe P d C

Oct 03, 2018

It is a great course, but I think it could go deeper. I found it somewhat superficial.

автор: Erica W

Jun 27, 2017

I found the material was really outdated when discussing social media. There is no way you are going to get noticed if you are only posting 2-5 times a day. Twitter is the smallest social media platform and more time should have been spent covering Facebook as it is the largest social media platform by far with more than double the amount of monthly users. Teenagers are still on Facebook and its not just for "older people" and businesses. The most valuable part was creating my own mission statement but the rest seemed like outdated information. The instructor was great in all the videos though and I really did enjoy her humor.

автор: Jane L

Jan 21, 2016

Entertaining course, but only for those who are totally new to personal development and branding.

автор: Aija V

May 29, 2017

Was an easy to follow course. Would look for deeper content. Good as an intro.

автор: Mohamed A T K

Jan 04, 2016

Course is OK, not too informative and not too poor.

автор: Leonardo S H

Mar 19, 2018

It is not a bad course, but it's very basic.

автор: Gustavo P

Jul 09, 2018

Good, but quite basic.

автор: Turhan A G

Feb 24, 2019

I think everything in this course could be explained in a simple 10 minutes video. Instructor is committed I will give credit for that. But some topics were explained way longer then they should be. Quizzes were a joke and I don’t think I would ever spend 40$ on a course which I believe is too easy because of the quizzes. Where is the challenge, dedication? If I put this course certification on my LinkedIn profile, anyone who checks this course will see that it is too easy to earn a certification therefore it is not valid at all because it doesn’t guarantee that I know Personal Branding since quizzes and topics are way simplified.

автор: Robert G S P

Jan 05, 2019

It was an introduction. But I expected a bit more: For example using brand management from the corporate side and applying it to personal branding. I would have liked to see more examples of best practices. The privacy part was nice and alert settings on social media. This was practical. The content seemed a bit dated based on the articles presented during the lecture. I rated it low because compared to other MOOCs I have taken it just is of lower quality based on 1) substance 2) presentation and 3) fun of learning

автор: Daniel t

Feb 05, 2019

This course starts out well with some good basics on personal branding but once it moves into social media from the second week on wards the content is too old and out of date to be meaningful.

I was hoping that the course would contain ideas and information that were almost timeless but that is not the case.

автор: Sunny J

Apr 14, 2020

Course started of great but cn be improved greatly. Better modules and course contents needed. Also, video quality needs to be better. Had higher expectations from this course but it was obvious it lacked them.

автор: Mary

Aug 31, 2019

Most of the material is not current and out of date. For example the We Are Social international data is pulled from a 2014 report, however, there is a current 2019 report published.

автор: Surya M

May 11, 2016

The videos were not very professional.

Depth of the subject was not there.

Very introductory and generic course where personal branding as a subject was merely cursorily touched.

автор: Joanna G

Apr 06, 2020

I was very hopeful about this course and the topic is extremely interesting for me. Unfortunately taking this course in 2020 is not useful at all. The videos were filmed in 2015 so most of the provided information, tips, and additional resources are now outdated. Maybe for someone that has completely no idea about personal branding the materials from week 1 can be helpful. I definitely do not recommend using tips provided about social media - trends, behaviors, etc. have completely changed since videos in this course were filmed and won't work nowadays. I would suggest the author to update the information, maybe change the contents a bit, maybe make a comparison how it was then and how it is now.

автор: Hristo P

Apr 29, 2017

This was not really a course, but a person talking in front of camera some jibber jabber and not much to learn from these talks at all. If this was a way for Kimberley to increase her brand presence it did not go well. Talks were short with no real matter in them fill with jokes just to make time with them. I am sorry I did wait until the last lecture hoping that something will come out of it.

автор: Cristina B

Aug 27, 2018

Lo encontre muy básico, poca utilidad practica, es más bien una clase de carácter de auto conocimiento sencillo. Esperaba mas. Me parece que con el prestigio que tiene coursera, los videos del curso, donde el público son adultos con educación, son mediocres, de vocabulario simple y reiterativos.

автор: Carlos R C G

Apr 15, 2016

Poor quality videos make the course less appealing and make it seems to be unprofessional

автор: Julia I R B

Aug 31, 2016

Poco profesional (las grabaciones, los artículos), el contenido no es bueno