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Вернуться к Введение в неврологию потребителя и нейромаркетинг

Отзывы учащихся о курсе Введение в неврологию потребителя и нейромаркетинг от партнера Копенгагенская школа бизнеса

Оценки: 1,559
Рецензии: 412

О курсе

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Лучшие рецензии


May 28, 2020

Great course! I really learnt so much and great lecturer! I enjoyed it so much! Thank you for this course and i would definitely recommend it to anyone interested in neuroscience and marketing.


Jul 15, 2018

Great course if you are a beginner in the domain of neuromarketing. Explained in a very simple language. Will definitely recommend it to anyone who wants to start learning about neuromarketing

Фильтр по:

276–300 из 405 отзывов о курсе Введение в неврологию потребителя и нейромаркетинг

автор: Deepayan P

May 17, 2018

Good Course

автор: Julia

Dec 03, 2016


автор: Atique F

May 15, 2020

Thank you!

автор: Stefania A

Apr 03, 2017


автор: Mohit G

May 16, 2020


автор: Fernando V

May 11, 2020


автор: Fernanda C P d S

Aug 06, 2019


автор: Murat T

Aug 22, 2018


автор: Ismael A D L O

Jul 31, 2017


автор: Esteban f v c

May 05, 2017

muy bueno

автор: Adriana B Z F

Jul 24, 2019

Love it

автор: Cesar J

Aug 23, 2019


автор: Roberto R

Oct 05, 2016


автор: Claudio J M S

Dec 13, 2019


автор: Victoria M R

Sep 25, 2019


автор: Ahmed H E

May 06, 2019


автор: Md M R

Jun 14, 2018


автор: Yash P

Nov 30, 2017


автор: Nitesh S

Aug 05, 2017


автор: Jhon A A C

May 09, 2017


автор: Prawira H S

Sep 30, 2019


автор: Amber W

May 17, 2020

This course does a great job at explaining neuromarketing in a language that is simple, yet thoughtfully compelling - as someone who had never previously studied this field, I easily became fascinated by this topic. My only criticism is the length of some of the videos being 25+ minutes, as I sometimes felt like my attention was lost with those that tended to be on the longer side of things. But otherwise, if you do not have a shorter attention span like me, I entirely recommend this course.

автор: Diana S

Sep 28, 2017

At first I was very very excited with this course. So many novel concepts. The biology part was a little hard to follow, but with some help from YouTube all cleared :).

Then I confess I've lost some of the interest. It didn't have anything to do with the course, which is quite consistent. Only with me realizing it was impossible to apply most of it to my day to day. Also, it turns out I'm not that much into marketing. I was more attracted to the chemistry / psychology part.

автор: Pablo V

Jun 02, 2017

I think the course is an excellent introduction to the topics of neuromarketing and consumer neuroscience, as well as to how the brain actually works.

The only reason why I do not give the course a score of 5 out of 5 is the fact that the discussion forums were not really followed by the moderators. I just asked 2 or 3 questions and they were never answered, nor were questions made by other peers.

But taking this fact apart, I think the course is excellent overall.

автор: Adriana R P

Dec 05, 2016

Los temas fueron abordados de forma sencilla para su mejor entendimiento. Me gustaría que la velocidad de habla del expositor fuese un poco más lenta pues a veces proporciona mucha información en muy poco tiempo; sin embargo, esto se resuelve con las transcripciones.

Las lecturas fueron excelentes y acorde al nivel del curso. Me interesaría un curso sobre técnicas de neurociencias del consumidor un poco más especializado.