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Вернуться к Введение в неврологию потребителя и нейромаркетинг

Отзывы учащихся о курсе Введение в неврологию потребителя и нейромаркетинг от партнера Копенгагенская школа бизнеса

Оценки: 2,269
Рецензии: 604

О курсе

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Лучшие рецензии

23 июня 2020 г.

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

28 февр. 2021 г.

Enjoyed the challenge [some of it ethical] and the new learning.\n\nWell devised course with interviews from the 'field' to give the real world applications.\n\nThank you for your work Thomas & CBS

Фильтр по:

201–225 из 596 отзывов о курсе Введение в неврологию потребителя и нейромаркетинг

автор: Chiara B

7 апр. 2021 г.

Very informative, useful and practical. It relates to practice as well as academic research. I definitely recommend it

автор: An S

27 сент. 2020 г.

Excellent introduction to the basics of consumer neuroscience! Especially appreciated the extensive selected readings.

автор: KARAN N R

25 июля 2018 г.

Amazing Insights by Prof. Ramsoy! I highly recommend all the students to pursue this course and enrich the learnings.

автор: Meritxell P J

20 сент. 2017 г.

I really liked it! There is a big part of Neuro, not just Marketing which was lovely! I really enjoyed it, thank you!

автор: Yuri K

24 окт. 2016 г.

It's the future of the marketing foundation. This course makes soft introduction with science-based approach. Thanks!


5 янв. 2017 г.

Very good insights. Awesome paperwork materials and excellent videos! It makes a great introduction to the subjects!

автор: Jose F A O

4 дек. 2016 г.


автор: Jagdish N

24 апр. 2020 г.

its always better to learn the Second side of the coin when you are speaking to your customer .

Amazing Insights and

автор: Fabiano A

15 авг. 2018 г.

Nowdays I Work with retail systems and the course came along with my expectations, I highly recommend this course.

автор: Robbie M

2 июня 2020 г.

Interesting, well tailored for beginners and very informative. A great start for anyone interested in the field.

автор: Ulises C Á

13 февр. 2019 г.

This course is a very interesting way to introduce in the Neuroscience and Neuromarketing field, very recomended.


23 дек. 2018 г.

the most interesting online course i ever learned!

excellent real-life examples, great topics and very interesting

автор: Ernesto C M

15 янв. 2020 г.

Excelente course. Its been an honor tu attend such a prestigious academic standard. Thank you for the oppotunity

автор: Sundaram J

29 авг. 2018 г.

An extremely useful course for both beginners and professionals in marketing to know the future of this industry

автор: Sarychev A

24 мая 2017 г.

It is a very informative and essential course of Neuroscience and Neuromarketing including precious interviews o

автор: Lorena S D

11 июня 2020 г.

Very complete, specific and a lot of papers that complement the videos. I reccomend this cours with close eyes.

автор: Yevhen S

4 февр. 2019 г.

I use neuromarketing in my work. After thise course I want to work with prof. Ramsoy. He have a brilliant mind!

автор: Ирина Ш

28 февр. 2017 г.

A good course on the basics of neuromarketing, but the tests are very simple. Thank you very much for your work

автор: Maitreyee G

22 июля 2020 г.

Great learning and inclusion of the interviews with some top researchers of Neuroscience is an add on benefit.

автор: Luis M V A

16 нояб. 2016 г.

Changed my understanding and panorama of marketing as it is, should be a must for every marketer in the world.

автор: Julie R

12 июля 2017 г.

Very insightful course. The videos are a summary of the readings and the case studies are really fascinating.

автор: Kika B

20 дек. 2019 г.

I found this course very enlightening. The lectures were very engaging and the interviews quite interesting.

автор: Luciana d C I

5 февр. 2020 г.

Muito bom! Bem didático e me proporcionou conhecer sobre esta área ainda engatinhando no Brasil, obrigada!

автор: Juan L V A

18 авг. 2020 г.

Great course as introduction for neuroscience, it gives me an incredible knowledge of how the brain works

автор: Barbara G

29 мая 2018 г.

An excellent course. I learned a lot, it was clear and fun. Loved the interviews. I totally recommend it.