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Вернуться к Введение в неврологию потребителя и нейромаркетинг

Отзывы учащихся о курсе Введение в неврологию потребителя и нейромаркетинг от партнера Копенгагенская школа бизнеса

4.7
звезд
Оценки: 2,344
Рецензии: 629

О курсе

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Лучшие рецензии

PL
23 июня 2020 г.

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

AM
15 июля 2020 г.

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

Фильтр по:

126–150 из 619 отзывов о курсе Введение в неврологию потребителя и нейромаркетинг

автор: rjra4

14 февр. 2021 г.

Un curso con excelente contenido tanto visual y articulos cientificos muy interesantes.. tanto fue el impacto a nivel personal que me motivo a optar en el corto plazo en un master en Neuromarketing..

автор: Andrea M M

23 нояб. 2020 г.

El curso me pareció muy interesante y lleno de conocimientos acerca de neurociencias, estoy muy contesta de haberlo concluido, me quedo con demasiados aprendizajes, superando mis expectativas.

автор: Tan K M

5 июля 2020 г.

Great course on this emerging technology on the areas of the brain and decision making process , would be good if there is a summary of these long interviews instead, and more interactive work

автор: Mohit P

15 июля 2018 г.

Great course if you are a beginner in the domain of neuromarketing. Explained in a very simple language. Will definitely recommend it to anyone who wants to start learning about neuromarketing

автор: Sofía V d l T A L

18 окт. 2020 г.

This was an excellent course! Now I'm able to understand more deeply the concept of Neuromarketing and apply it on my everyday life. I think this is an excellent course for beginners as well!

автор: Dominic F

31 мар. 2021 г.

Very insightful course on the fundamentals of Neuromarketing and Neuroscience. Excellent presentations and concise learning opportunities for practical knowledge and useful implementation.

автор: Sriram A P

22 нояб. 2019 г.

Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.

автор: Samuel B

26 мая 2020 г.

It was a great course, with a lot of relevant information that met my expectations. Thank you very much, Coursera, Dr. Ramsoy, his colleagues, and CBS, for this small, but awesome ride.

автор: Marco M

25 февр. 2019 г.

Excelente curso. Me encantó todo el material al que pude tener acceso. Lo recomiendo ampliamente ya que es un tema sumamente actual e importante para los profesionales del Marketing.

автор: Margarida A

10 сент. 2017 г.

Good coverage of the different areas and state of the art of neuroscience. Great examples and presentation of studies allow students to link to scientific concepts to daily pratice.

автор: Óscar L R F

28 июня 2019 г.

Balanceado y completo. Mi objetivo era lograr un entendimiento básico alrededor del tema de neuromercadeo y lo logré. Recomiendo este curso para quien tenga un objetivo similar.

автор: Ana G F M

8 мая 2017 г.

The best experience of my life was the opportunity to enjoy this course. Was a lot of information that I'll pass to my studies and finish my undergraduate thesis. Thank you all.

автор: Ana C S

1 мая 2018 г.

This was the first online course I did that actually teaches something. Very well prepared, nice content, superb references and lectures. I will certainly recommend to my peers

автор: Nicholas V

6 апр. 2021 г.

In a marketing world that has become defined by walled gardens, micro moments and the omnichannel experience. It is so refreshing to put some scientific proof into marketing.

автор: Laura G

21 июля 2020 г.

El cerebro es un campo tan amplio y lleno de maravillas que hace tan interesante este curso donde por medio de métodos, conceptos, estudios develan la importancia del mismo

автор: Lloyd M

20 апр. 2017 г.

One of the best online classes I have taken. Really opened up a very interesting emerging area of marketing and gave me some useful tools I am implementing at my company.

автор: Saraswathy N

31 окт. 2020 г.

It is very helpful to receive knowledge a bout this subject. Very simple notes and vedeo to achieve knowledge that is your esteemed university slogan. Thanks all of.

автор: Carya M

9 окт. 2020 г.

Very happy to have completed the course. It has helped me gain further understanding of how this growing scientific field can aid my professional work (filmmaking).

автор: Claudia L

18 мая 2020 г.

It gives you the fundamental basis to start exploring this interesting world. There aren't many courses which are entirely about this subject and this so worth it.

автор: Rute G

2 февр. 2020 г.

Great course for beginners in the study of neuromarketing!

Very complete videos with an appropriate language. I would recommend to everyone interested in this area.

автор: XIALIN F

24 мая 2019 г.

Thank you so much for the class. I never know I love this course until I meet it. And I want to study and investing in this study. this is very interesting for me.

автор: Ashish G

26 дек. 2018 г.

Excellent course materials and trainers. Sometime videos feels a bit boring but that's fine. I have learned really amazing things that I was never aware before.

автор: Jeanine

2 окт. 2017 г.

Excellent content for neuromarketing students. Practical examples, solid background and very clear structure organizing the course.

I absolutely recommend it!!!

автор: Alice L

20 июля 2020 г.

This course is really helpful as an introduction to those who are new to Consumer Neuroscience and Neuromarketing, and it is a very interesting course as well!

автор: Holly F

25 мар. 2017 г.

I really enjoyed this course! I really liked the video of the instructor taking apart the model brain and pointing out the different parts and their functions.