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Вернуться к Введение в неврологию потребителя и нейромаркетинг

Отзывы учащихся о курсе Введение в неврологию потребителя и нейромаркетинг от партнера Копенгагенская школа бизнеса

Оценки: 2,122
Рецензии: 569

О курсе

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Лучшие рецензии

23 июня 2020 г.

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

15 июля 2020 г.

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

Фильтр по:

476–500 из 559 отзывов о курсе Введение в неврологию потребителя и нейромаркетинг

автор: Abdullah S A

20 дек. 2016 г.

What I loved in this course is its ability to combine, illustrates and discus to distinct fields into one course that is really interesting.

автор: solyvis m

10 июня 2020 г.

La información presentada en el curso es excelente. Podría ser un mas efectivo y motivador si el instructor fuese un poco mas dinámico.

автор: Helen

30 июля 2019 г.

The contents are well prepared with lots of different form of lectures. But it would be better if it can go further a little bit!

автор: Alondra S M T

20 окт. 2016 г.

Really love the course. The teacher was really good and have a lot of knowledge in the area. And is quite easy to understands.

автор: Kenneth S P

7 окт. 2018 г.

Very interesting course. It offers an important overview of general aspects related to what neuromarketing is all about.

автор: Esteban V B

6 июня 2020 г.

Very large interviews. It needs more infographics. Sometimes, teacher had problems with audio while he was interviewing

автор: 韩涵

13 февр. 2017 г.

Although I still don't know how do I apply these into my work directly, I have to say it is a quite interesting class.

автор: N. C

1 сент. 2019 г.

I feel diligent whe nstudy this course because it's quite new for me to know the consumer behavior behind brain

автор: Areej A

26 июля 2019 г.

Very informative. Introduced me to an interesting tool. My only note would be to focus more on Neuromarketing

автор: Tharaka d S

12 июня 2018 г.

Great course, would be helpful if there is more clarity rather than always having to go through research work

автор: Barbara W

20 сент. 2020 г.

a very interesting class. The professor was never boring. I enjoyed the interviews. I recommend this course.

автор: Mariana R A

11 авг. 2020 г.

Really good, topics were explained clearly and the interviews despite being long were extremely interesting.

автор: Harcharan S

12 дек. 2019 г.

An appropriate course to understand the basics of Neuro-marketing and its impact on the field of research.

автор: Lütfiye T

10 июля 2020 г.

While very informative, it seems a little outdated and quality of some videos were not as high as others.

автор: Frank K

5 нояб. 2017 г.

Great course! It provided a solid initial understanding of the field of Neuromarketing and its potential.

автор: Jimena G

8 мая 2019 г.

Buen curso, los videos tutoriales son de gran ayuda para seguir la lectura de los textos recomendados.

автор: Cheryl N

1 мар. 2017 г.

Great introductory content into the subject. Monitoring/moderation of the forums could be improved.

автор: Ashit T

5 февр. 2020 г.

Base set for beginners, teaching, specifically, the interviews are truly informative.

автор: 姚小强

4 июня 2020 г.

Good course for the students want to studying consumer neuroscience or neuromarketing

автор: Nicolas P C

16 дек. 2016 г.

Las entrevistas eran demasiado largas, el contenido del curso muy interesante.

автор: Md. S S

18 июня 2020 г.

An excellent way to get started with consumer neuroscience & neuromarketing.

автор: Azraa M

9 июля 2020 г.

Exceptional learning experience with clear guidelines and video content!

автор: Albar E Z

22 янв. 2020 г.

Good content information overall. The teaching dynamics is a bit boring.

автор: Phoebe Y

26 июня 2017 г.

Good intro course to Neuromarketing with lots of hands on case studies.

автор: Nicholas L

13 нояб. 2016 г.

A good introduction to a complex field. Well worth the time and effort.