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Вернуться к Введение в неврологию потребителя и нейромаркетинг

Отзывы учащихся о курсе Введение в неврологию потребителя и нейромаркетинг от партнера Копенгагенская школа бизнеса

4.7
звезд
Оценки: 2,319
Рецензии: 619

О курсе

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Лучшие рецензии

PL
23 июня 2020 г.

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

JF
28 февр. 2021 г.

Enjoyed the challenge [some of it ethical] and the new learning.\n\nWell devised course with interviews from the 'field' to give the real world applications.\n\nThank you for your work Thomas & CBS

Фильтр по:

226–250 из 611 отзывов о курсе Введение в неврологию потребителя и нейромаркетинг

автор: Kika B

20 дек. 2019 г.

I found this course very enlightening. The lectures were very engaging and the interviews quite interesting.

автор: Luciana d C I

5 февр. 2020 г.

Muito bom! Bem didático e me proporcionou conhecer sobre esta área ainda engatinhando no Brasil, obrigada!

автор: Juan L V A

18 авг. 2020 г.

Great course as introduction for neuroscience, it gives me an incredible knowledge of how the brain works

автор: Barbara G

29 мая 2018 г.

An excellent course. I learned a lot, it was clear and fun. Loved the interviews. I totally recommend it.

автор: Pillearachchige Y O P

1 янв. 2021 г.

I thoroughly enjoyed this course material and content. It was well organized, interesting, and engaging.

автор: Jarod L

11 сент. 2017 г.

It provide a great new insight to understand human behavior and a must go through course for marketeers.

автор: Barbara P

11 сент. 2017 г.

This is a very interesting and useful course. I really enjoyed it and I do recommend it for everyone! :)

автор: Yina T

2 сент. 2017 г.

Very informative! Great to build up on more neuro-psych related knowledge. Cant wait for the next level.

автор: Ngutor i

5 нояб. 2020 г.

Lovely course. Learnt a lot about why we act and why certain things we deem irrelevant are shown to us.

автор: Sreshtha C

30 июля 2019 г.

Such a resourceful course taught me so much more and helped me understand a new dimension to marketing.

автор: sirat r

27 дек. 2018 г.

I loved the way I could learn the psychological perspective business, it was a fun course all together.

автор: Virginie F

24 сент. 2017 г.

Excellent course! well structured with a lot of knowledge and experts interviews. I recommend for sure.

автор: Juan P G B

13 июля 2020 г.

Very good. Good information. I am a student of psychology and this helps me to complement my career.

автор: Edwin G

8 янв. 2018 г.

this course have a lot of information. each level have lectures that explain clearly all the themes.

автор: Leyla R

12 нояб. 2020 г.

Miss you dear Prof Thomas, thank you for your teaching and sharing knowledge. Highly appreciated :)

автор: Adnan M

28 апр. 2020 г.

Great course. I recommend this course to everyone if you like to update yourself in neuromarketing.

автор: Lakshmi K

7 июля 2020 г.

Good course. This gives insights to what are factors that enable a decision making in Human Brain.

автор: Ashish S

26 мая 2020 г.

Enhancement of customer experience. Contributor towards effective mental model marketing strategy.

автор: Abhishek B

18 мая 2020 г.

This course help me in understanding consumer mind and how to use it for marketing of our product.

автор: Edwin N A

4 февр. 2019 г.

It's a very introductory course, but it gives what it promises. Good instructor and good lectures!

автор: Douglas T

10 сент. 2020 г.

Great course. Highly recommended to those in the marketing industry especially digital marketing.

автор: maanveer s

19 июля 2020 г.

Very well structured and conducted.. the material and discussions are very focused and relevant

автор: María J R

21 сент. 2017 г.

It´s the perfect combination between neuro and marketing. It is very clear in all its concepts.

автор: Kaavya R

23 апр. 2020 г.

Very insightful. This course is engaging and exciting. Highly recommended! Thank you Thomas :D

автор: ethan h

28 апр. 2020 г.

Great course perfect for those who know very little about the science behind neuro marketing!