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Вернуться к Developing a Winning Marketing Strategy

Отзывы учащихся о курсе Developing a Winning Marketing Strategy от партнера Иллинойсский университет в Урбане-Шампейне

Оценки: 1,547
Рецензии: 371

О курсе

In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. You will learn the major elements of the marketing mix -- product policy, channels of distribution, communication, and pricing -- and see how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing works in the business world. You will be able to: • Define marketing and describe how marketing creates value • Describe the elements of the marketing mix • Explain how these elements interact to create value for consumers • Use different analytical frameworks to examine how managers solve business problems • Evaluate brand extensions • Develop a marketing plan proposal This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Лучшие рецензии


1 авг. 2021 г.

This course is very helpful and practical. thanks Mr. Hayden Noel, you are very cheerful and bring positive energy to everyone. The course was well prepared, complete and the lecture was excellent.


4 сент. 2019 г.

Great course that is thorough in content. Only criticism is the quizzes seemed unnecessarily "tricky." If the quizzes leaned slightly more toward reinforcing course material would be ideal.

Фильтр по:

126–150 из 371 отзывов о курсе Developing a Winning Marketing Strategy

автор: Hassan M M

23 февр. 2022 г.

the best way that I learned the marketing strategy and development

автор: Rajat R C

18 мая 2020 г.

In-detail and up-to-date course for Marketing Enthusiasts like me.

автор: Chinmayee S

7 июня 2020 г.

It was amazing and one of the most insightful course I have done!

автор: arnab b

11 сент. 2018 г.

It has been an amazing learning experience of Marketing Concepts.

автор: Chanel R

5 сент. 2020 г.

Highly engaging, insightful, relevant and charismatic professor.

автор: LAURA G R M

13 авг. 2020 г.

Its a great option if you want learn Marketing in a complete way

автор: SARANYA K

26 июня 2020 г.

Gained Lot of Information about product life cycle and Branding.

автор: Digvijay

8 янв. 2018 г.

Fantastic course! Amazing Noel as a teacher. Killer Combination.

автор: Chandran N

7 сент. 2018 г.

Excellent course with videos, information and resources links

автор: Ouatatchin K

23 янв. 2017 г.

An excellent and well-explained course. I highly recommend it

автор: Harshitha B

19 апр. 2020 г.

Absolutely loved it. Hayden Noel is the best professor ever!

автор: Raman K

28 февр. 2020 г.

I learn soo many marketing management skill from this course

автор: Cotfasa A

19 февр. 2020 г.

Great and engaged class! Valuable and interesting material!

автор: Asem A

12 сент. 2019 г.

Very informative and engaging course, thanks professor Noel

автор: ASHISH I V

24 июня 2020 г.

It was a very good course indeed and was very informative.

автор: DECHAMMA C V 1

17 мая 2020 г.

It was an amazing experience learnt through his Coursera.

автор: Gamal M E

27 янв. 2018 г.

excellent course for delivering the marketing management

автор: Hamza L

21 июля 2019 г.

Professor Hyden Noel is a fantastic mentor and trainer.

автор: EMORE F E

19 мая 2021 г.

Very good course and the instructor was simply amazing

автор: GUNDA N

18 апр. 2020 г.

it was excellent opportunity for me.thanks to coursera

автор: Kyoung H P

13 сент. 2019 г.

Great class with positive energies from the Professor.

автор: GOWTHAM A 1

11 нояб. 2018 г.

such an wondeful learning experienmce from this course

автор: Neha N

18 мая 2021 г.

Great course work for beginners. Professor is great.

автор: Rafael R

28 нояб. 2019 г.

Really nice course, I enjoyed a lot! Great material.

автор: Deepak J

23 апр. 2020 г.

Great Course! Well Designed for Easy Understanding.